Guerlain Rouge Automatique

Guerlain Rouge Automatique 1

Guerlain Rouge Automatique is the brand’s brand new hydrating, long-lasting lipcolor.

The new lipstick features a single hand push to reveal the luxurious color housed inside, a lipstick without a cap that creates a simple yet elegant packaging design.

Let’s take a look!

Guerlain Rouge Automatique a formulation that acts as a second skin with sensory oils and waxes that offer different fusion points to gradually liquefy during application depending on your lips temperature. The result is a soft sensory film that becomes like one’s own skin offering a comfortable formula that isn’t oily or thick.

Guerlain Rouge Automatique 2

The formula also features exceptional shine and a stay-put, feather-proof color thanks to oil and resin that act to accentuate shine and hold it.

25 Shades are available broken up into four shade categories.

Unforgettable Beiges

  • 100 APRÈS L’ONDÉE
  • 101 VOILETTE DE MADAME
  • 102 NE M’OUBLIEZ PAS
  • 103 CHANT D’ARÔMES
  • 104 JICKY
  • 105 VOL DE NUIT

Passionate Reds

  • 120 COQUE D’OR
  • 121 ROUGE D’ENFER
  • 122 LIU
  • 123 HABIT ROUGE
  • 124 SAMSARA
  • 125 VEGA

Flamboyant Oranges

  • 140 MITSOUKO
  • 141 QUAND VIENT L’ÉTÉ
  • 142 FLEUR DE FEU
  • 143 NAHEMA

Loving Pinks

  • 160 BAL DE MAI
  • 161 CHERRY BLOSSOM
  • 162 BLOOM OF ROSE
  • 163 ROSE BENGALE
  • 164 CHAMADE
  • 165 CHAMPS-ÉLYSÉES
  • 166 SHALIMAR
  • 167 GUET-APENS
  • 168 L’HEURE BLEUE

The new Spring shades of Guerlain Rouge Automatique are available in April 2011 for $35 at select locations of Saks Fifth Avenue, Neiman Marcus, Nordstrom and at Bergdorf Goodman.

This one doesn’t come cheap, will you indulge?

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  • 3/23/11 13:21 tee:

    USD 35 in the US… I can’t imagine how much it will cost in Asia… Sigh…

    Yet the promise of lipstick melting on application, being second skin etc really tempts me…

    Reply

    • 3/23/11 13:37 the Muse:

      tee you and me both the formula sounds dreamy!

      Reply

  • 3/23/11 13:40 Larie:

    The packaging looks a little gimmicky (with that push-up tab thing), which is weird, because normally I love Guerlain’s packaging. Luckily, I do not heart lip products – they scare me – so I will pretend it’s just sheer willpower that keeps me from yet another purchase ;) Go me!

    Reply

    • 3/23/11 13:41 the Muse:

      larie you’re just making excuses ;-D *wink*

      Reply

  • 3/23/11 14:27 Amy:

    When I saw this, I instantly thought of the Bonne Bell lipbalms in the same packaging. :)

    Reply

    • 3/23/11 14:34 the Muse:

      ha I remember those amy!

      Reply

  • 3/23/11 17:07 Aimee:

    I wonder if the packaging allows for closure on the lipstick or if it’s just exposed to the elements.. because I see some serious problems with that (especially, say, in the purse).

    Reply

    • 3/24/11 9:34 the Muse:

      it closes off aimee, slides in and the a cap slides over the tube. it’s just “capless” as in no cap to fumble on and it off, slides up and out, and down and in when you’re done.

      Reply

  • 3/23/11 19:30 electronicfly:

    But won’t the lippies get dirty easily in the bag, if there’s no cap?

    Reply

    • 3/23/11 19:31 the Muse:

      they flick closed electronicfly, no cap but there is a slide that covers the lipstick when not in use. it slides up and out and down and out of the way when not in use.

      Reply

      • 3/23/11 23:48 electronicfly:

        Ooooo makes more sense that way :D

        Reply

  • 3/23/11 22:13 Valerie:

    I dream of Guerlain! I loved their Rouge G (i have 5 Rouge G and always look forward to add more to my collection) of course I will buy a couple of them! Especially in a couple of season when they will add other colors as LE.

    Reply

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