Finally the US is catching the BB Cream bug. I’ve been using BB Creams for about three or four years now. They are my sole foundation option simply because they are one of the few base products that don’t oxidize quickly on my skin. Add to the fact that they are super creamy and moisturizing for my dry skin and I’m a happy girl indeed.
If you’ve never tried a BB Cream or you simply don’t know what one is please visit an old post I did by clicking here to brush up on what a BB Cream is and does.
I’m really excited today to announce that Dr. Jart has brought his BB Creams to Sephora!
These are truly the first BB Creams I’ve seen “officially” within the US market. The fact that a huge retailer like Sephora is carrying Dr. Jart is pretty brilliant. I’ve tried and own a few Dr. Jart BB Creams already as I purchased them from Korea and I’m very curious how the formula pans out now that the line is offered in the US.
Like most BB Creams these are available in a single shade selections. Missha, a popular Korean brand, offers many of their BB Creams in a few shades which is uncommon as BB Creams are supposed to adjust to your skin tone however many folks find they are too light in most cases. You do have to keep in mind that BB Creams are the rage in Asia thus they are produced for such a skin tone.
In the case of the US market, I’m not sure how well BB Creams will be embraced particularly because of the single color standard…hey, we’re in America, not everyone is the same color around here! That does make it kinda difficult for everyone to indulge however the product line up at Sephora is very vague about the product and makes it seem like it’s a serum of sorts rather than a foundation product. Honestly, this is a bit misleading as anyone can log in, read the very interesting blurb, proceed to purchase it, and be disappointed when it arrives in a creamy shade of beige when in fact the person who orders has a tan skin tone or a porcelain one, etc….
Basically what I’m trying to say is the introduction to the product is very vague particularly if you have no idea what a BB Cream is and honestly, I do believe many makeup users have never heard of the product before unless they are Asian or very interested in products abroad.
Here’s a look at the two products being offered.
Dr. Jart Water Fuse Beauty Balm SPF 25 PA
A one-step skin perfecting balm that minimizes the need for foundation or concealer. A moisturizer, sunscreen, and treatment serum, this all-in-one product also hides imperfections. Made with 50 percent water, Dr. Jart’s Advanced Water Bead Technology helps hydrate and maintain healthy moisture for a dewy, fresh look. Like a drink for your skin, once applied, tiny droplets of water appear before being quickly absorbed, generating an instant soothing and cooling effect.
Dr. Jart Premium Beauty Balm SPF 45 PA+++
A one-step balm that perfects the appearance of skin while protecting it from the sun and environmental factors. A moisturizer, sunscreen, and treatment serum, this all-in-one product also includes advanced brightening properties. Ideal under makeup, its natural looking coverage minimizes the appearance of imperfections and evens the skin tone. Antioxidant bio-peptides and adenosine protect skin from harsh environmental factors while restoring firmness and elasticity.
As you can see it seems like the product is a moisturizer or serum of sorts. They aren’t really telling you it’s a foundation product. I think it can prove confusing if you have no idea what a BB Cream. I think it’s particularly interesting they fail to say that the product is tinted…
I’ve personally ordered both. I have over 40 BB Creams in my current stash from various Korean Brands all of which can probably be easily duped by the two above however I’m curious to see if the formula has been downgraded at all from what I know of Korean and Asian BB Creams in general.
BB Creams have long since been the rage in Korea and have evolved to various Asian countries, it’s delightful that we’ll finally see this trend hit the market here in the US. Whether or not it’ll be as popular as it is in Asia, well, that really remains to be seen….
Do use BB Creams?
I’m very happy to say that Dr. Jart is now available at www.Sephora.com
This feels like makeup history in the making!