Dr. Jart recently launched two BB Creams to the US Market available exclusively at Sephora. This is a big step for the US market however sadly, my experience so far with BB Creams here in the US is lacking.
Dr. Jart, BRTC, Missha, Skin79, etc…are all popular BB Creams available in Korea and household names however larger brands we all know and love also have BB Creams available within the Asian market such as Dior, MAC, Lancome, etc….
This Summer, I believe you’ll start seeing the ripple effect of Dr. Jart’s US launch. It’ll be small at first but by Fall, BB Creams will finally be something that the US market will know of and hopefully embrace.
I already have confirmed news that Smashbox has a BB Cream of sorts that will be available exclusively from QVC. I also hear rumors of MAC finally bringing their BB Cream to the states and also a whisper about Clinique possibly launching one.
My question is, which brand would you like to see release a BB Cream here in the US?
Perhaps your favorite high end brands like Dior and Chanel?
Or maybe middle end brands such as Urban Decay or Too Faced?
Or maybe you want to hit up your local drugstore and grab one from Revlon or Covergirl?
Either way BB Creams are finally launching here in the US but whether or not our market actually embraces them or not only time will tell.