Tarte For True Blood Collection Tarte Cosmetics True Blood Collection
Grrr I’m on so many teams this year.
Go Team Lala! Go Team Alcide! Go Team Eric! Go Team Pam!
Damn, I’m exhausted….and Go Team Edward come November.
Oh don’t forget Team bloody Matt Smith, go on my son! You’re doing the Doctor good!
Let’s keep it to True Blood Teams for now though! What do you think of Lala sportin’ that very fine ‘hawk? Loves! I just caught up on Episode 1 and 2 of the new season so I’m kinda hyped for more.
I had no info about the Tarte Cosmetics True Blood Collection outside of the fact that it was launching on June 22nd. Sadly, I was on vacation when the launch actually popped.
But you betcha your sweet makeup collection that I e-mailed Tarte on the double prior to heading on holiday and said, “Hey guys! Please give me some hope…some nibble…a bone…something to tell readers about…”
Sadly, I was unable to weasel the deets out of them even after promising I’d give them reign over Team Lala but they did share with me that the collection was two year’s in the making, imagine that! Damn! But now it is official, it is launched, and it is available for sale! And I bet you guys have hauled it hard! I know I have. I’m waiting to get some of the pieces I ordered from Sephora.
Who knew an innocent brand like Tarte would collaborate with sexy vampires, werewolves, and men in makeup (oh Lafayette…)!
This new line captures the soul of the supernatural hit television series and combines it with Tarte’s essence of high-performance natural formulas and trendsetting, iconic products. Emmy award-winning makeup artist and True Blood makeup department head Brigette Myre-Ellis interpreted the color palette and helped develop the official Tarte for True Blood beauty looks for the collection. Featured in strikingly vivid black and red packaging, Tarte for True Blood will be available late June, coinciding with the show’s fourth season on June 26, 2011.
Myre-Ellis wanted to include her favorite Tarte products when helping to create this collection which included the award-winning LipSurgence Lip Tint, a Natural Cheek Stain and a versatile eyeshadow palette with shimmer, matte and smoky shades. From luminous fairy to vampy vixen, consumers can use this makeup to create countless beautiful looks.
“I’ve always liked Tarte’s natural products,” said Myre-Ellis. “So when Tarte and HBO asked for my assistance in developing this special cosmetics line, I jumped at the opportunity. I had so much fun helping to create the looks and I am sure women will have just as much fun exploring new ways to enhance their beauty.”
Inspired by the edgy drama series, the limited-edition collection includes three killer products:
- Tarte for True Blood Collector’s Palette (Includes 17 matte and shimmer eyeshadows, EmphasEYES Aqua-Gel Eyeliner in Black, a deluxe Lights, Camera, Lashes! Clinically-Proven Natural Mascara and a Deluxe Lifted Natural Eye Primer with Firmitol)
- Tarte for True Blood Natural Cheek Stain in Shimmering Red
- Tarte for True Blood LipSurgence Natural Lip Tint in Shimmering Red
“As loyal fans of the hit series, we’re absolutely thrilled to be working with HBO and the True Blood team,” said Maureen Kelly, Founder & CEO of Tarte, Inc. “This collection not only reflects the sexy vibe of the show, but it also remains true to the tarte brand with natural formulas, healthy ingredients and eco-chic packaging.”
“Tarte was the perfect company to partner with for this exciting venture,” stated James Costos, VP of Licensing and Retailing, at HBO. “In coordination with Brigette, they have developed an exquisite collection that is truly representative of the dark, provocative world of True Blood. These products are sure to glamor consumers, both True Blood fans and those who may not be as familiar with the show.”
The collection is available now at Sephora, Sephora.com, Sephora Canada, tartecosmetics.com, store.hbo.com, and will be available shortly from Ulta and Ulta.com.
What fav shows or movies would you love to see a brand team up with?
I’m all about the Doctor Who collaboration with MAC…where the hell is it already? My geeky good nature DEMANDS it.
Share your thoughts on Tarte’s True Blood Collection and what you hauled, if anything or tell me shows and movies you’d rather see made into a makeup collection!