Benefit Cosmetics Comes to Soho

Benefit is launching a brand new shop in NYC today!

Take a stroll down Soho and check out the new Benefit Boutique that offers brow waxings, beauty services, and the entire line of Benefit Cosmetics including all your favs (my fav is Lemon Aid, can’t live without it! What’s yours?).

New Yorkers can experience the bliss of all that Benefit has to offer in their new boutique!

Take a peek inside the new shop by visiting

Welcome to the Big City Benefit!

  • 9/21/11 14:38 diane:

    oh i def have to go visit! i wonder how much they charge to do eyebrows. my favorite benefit product..hmm..i adore their packaging..i do like eye bright when i am lazy to do eyeshadows and ooh la lift for under my eyes


    • 9/21/11 14:39 the Muse:

      diane ALWAYS wanted to love ooh la lift but it never worked for me grrr!


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