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See What's Muse Approved! Beauty on a Budget!

MAC False Lashes Extreme Black Mascara

By Isabella Muse on September 23, 2011 17 Comments

in Fall Collections 2011, MAC

MAC False Lashes Extreme Black Mascara is MAC’s newest mascara launching in October.

Here’s a look!

Intensely inky, this lightweight, innovative mousse-like formula saturates lashes in a carbon-black pigment that promises the deepest, darkest, richest look imaginable with full long-lasting coverage. Each stroke of the unique double-lush brush creates vixen volume and lift by filling in sparse lashes, magnifying and multiplying magnificently. Long-wearing polymers quickly coat from root to tip, keeping lashes supple and flexible – never brittle.

MAC False Lashes Extreme Black Black will be $19 and available October 6, 2011 at MAC counters and online at www.maccosmetics.com

Will you haul?

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Comments

  1. Sarah S. says

    September 23, 2011 at 11:39 am

    Ok, first of all I LOVE the promo image! Model’s rockin’ the geek glasses! Second of all, beautiful tube! ’bout time mascara got the cute packaging treatment, don’t you think so, Muse? Third, LOL the promo copy seems to be evoking every successful drugstore mascara of the past two years (“mousse-like”, “carbon-black”)… definitely want to try this 😀

    Reply
    • the Muse says

      September 23, 2011 at 11:48 am

      sarah mac already released this tube before 🙂 but yup def love it! love the glasses today, I concur!

      Reply
      • Sarah S. says

        September 23, 2011 at 11:52 am

        Ooh, I thought it looked like Marcel Wanders (sp) but I wasn’t sure

        Reply
        • the Muse says

          September 23, 2011 at 11:59 am

          *nods* spot on 🙂 and I think after that as well…entitled False Lashes Black Mascara (they added in extreme LOL)

          Reply
  2. jackieg02 says

    September 23, 2011 at 4:19 pm

    I’m not interested in the mascara at all….I’m loving the lipstick in the promo image!

    Reply
  3. Sarah says

    September 23, 2011 at 7:20 pm

    Love. Some might say I’m as mascara junkie….gotta have it all. If my lashes look like hers..and my skin…and my liner…and my blush…and my lips….wait where I was i? =P Need this!

    Reply
  4. MereMakeupManiac says

    September 24, 2011 at 3:28 am

    i wanna try it!!!

    Reply
  5. Viki says

    September 24, 2011 at 6:40 am

    I tried the original False Lashes before but didn’t work for me…wonder if this is any different…

    BUT OH MY! I love the blush and lipstick the model have on!

    Reply
  6. SJ says

    September 24, 2011 at 7:56 am

    🙁 could they pleeeeeease not use fake lashes in just one mascara advertisement, one day? for me? pweeeeeease?

    Reply
  7. meghan says

    September 24, 2011 at 11:27 am

    The sweet pink lip/cheek look are KILLING ME but what I love more than anything is THOSE GLASSES! Oooh girl.

    Reply
  8. Isis says

    September 24, 2011 at 4:43 pm

    clearly no one in mac’s marketing department wears glasses, the sound of your false lashes squeking on the lenses as you blink is intensely annoying. ..Yes I speak from experience. I use this as my mascara testing procedure, so far only mally has made my lashes hit my lenses

    Reply
  9. Blair says

    September 24, 2011 at 10:19 pm

    Certainly looks very promising! 🙂 Love the packaging, the handle is super cute.

    Reply
  10. Caty says

    September 25, 2011 at 11:10 pm

    Eh, call me a skeptic, but that brush looks just like the ones I buy at Sally’s to groom my brows. Guess the magic must be in the formula. I may give this a try. The packaging is sucking me in.

    Reply
  11. Wendy A. says

    September 26, 2011 at 2:13 pm

    This image looks beautiful can’t remember one “pretty” campaign since the lauch of the cremesheen glass collection.

    Reply
  12. Barb says

    September 26, 2011 at 2:42 pm

    I love the lipstick color in the promo image. I want it!

    Reply
  13. Torontostar says

    September 27, 2011 at 2:57 pm

    Ok I just bought false lashes the first version…and I’m SO not impressed! I’ve gotten better volume from Loreal and rimmels, I was hoping this would be my Hg but alas…the journey for a perfect mascara continues! Ps..I get annoyed when the model is CLEArly wearing falsies…in a mascara ad o_O no BEUNO

    Reply
  14. p powers says

    December 7, 2011 at 10:03 am

    where can i find the black frame glasses the model in this ad is wearing.

    Reply

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