Fifty Shades of Merchandising
Ah it was only a matter of time before the cash cows start milking Fifty Shades.
Fifty Shades of Grey inspired couture is expected to hit stores in August and December.
Are you ready for this?
Christian’s legendary tie as well as his boxers will be just some of the items available in stores starting this August.
Other items include sleepwear, t-shirts, lounge wear, and accessories such as key chains, wallets, journals and dairies (for both men and women).
“We believe the response to the products will be as phenomenal as the book trilogy,”� said Carole Postal, president of CopCorp Licensing, an agency that specializes in the development of brand, character, art, publishing and entertainment-based licensing.
“The merchandise that will be in the market the soonest are products with the shortest lead time, in other words products which can be produced faster. In this case, bedding, home furnishings, bath and body as well as health products will come in later,”� explained Carole Postal.
The company promises that the merchandise will be sleek, stylish, and keeping with the books characteristics. Yeah, but let’s face it, it’ll probably end up in Hot Topic with sparkly Edward Cullen T-Shirts right?
Love it or hate it Fifty Shades will be marketed to the max by the time the movie hits theaters.
Who are you voting for to play the part of Christian and Anastasia?
I heard someone mention ScarJo and Selena Gomez (although she claims it’s too racy a part for her) but I’m so not visualizing either in the role.
Now Ian Somerhalder as Christian I’m sorta into, he’s so damn dirty!
So will you indulge in a Fifty Shades t-shirt or two?
Not your bag?
Do share!