Lea Michele is the new Face and Spokesperson for L’Oreal Paris.
L’Oréal Paris is pleased to announce award-winning actress Lea Michele as the brand’s newest ambassador and mode.
Today, Lea joins the L’Oreal family and becomes one of their newest ambassadors to appear in TV and print advertising campaigns for the leading global beauty brand beginning in the United States in early 2013.
Lea is perhaps best known for her role in the critically-acclaimed, Fox TV television series Glee, which returned this month for its fourth season. Throughout her role as Rachel, Lea has received a People’s Choice Award, a Teen Choice Award and a Screen Actors Guild Award. She has also been honored with an Emmy Award nomination and two Golden Globe nominations.
“Growing up on stage, I was introduced to makeup at a young age and I will never forget the first time I tried on a L’Oréal Paris iconic lipstick –it was instant glamour and I’ve been hooked ever since! I’ve been a fan of L’Oréal Paris’ products for years, but it wasn’t until I was a bit older that I fully understood the brand’s message of a woman’s worth, which I wholeheartedly agree with. L’Oréal Paris encourages women to embrace their beauty and celebrate their self worth. I feel very honored to be working with L’Oréal Paris to help spread that message to young women,” says Lea Michele.
“I am thrilled that Lea joins our roster of amazing spokespersons. In just a few years, her incredible talent has made her one of the most popular young actresses in a TV series. Lea is committed, genuine, fun with an inspiring sense of style, in total resonance with the brand’s values,” says Cyril Chapuy, L’Oréal Paris Global Brand President.
“Lea is undeniably one of the most gifted and accomplished women of her generation and a role model to young women everywhere. We are so honored to welcome her as a member of the L’Oréal Paris family. A beautiful woman inside and out, Lea truly exemplifies our brand philosophy ‘Because You’re Worth It,’” says Karen T. Fondu, President of L’Oréal Paris USA.
What do you think?
Looking forward to Lea in some new commercial ads for L’Oreal?
If not Lea, who would you pick for L’Oreal’s new face?