New Shades of L’Absolu Rouge Advanced Replenishing Lipcolor get a launch for Fall 2014. These six new shades are inspired by the most beautiful and legendary flower of all, roses.
Infused with a patented ProXylaneTM enriched Moisture Locker Complex, L’Absolu Rouge delivers instant hydration for up to eight hours of comfortable moisture and radiant color.
New shades include:
Rose Amnésia no 244: A favorite among brides, this soft and sensual rosewood shade was inspired by the Amnésia Rose. This vintage flower’s sturdy stem and crown shaped petals symbolize pure romanticism.
Rose Comtesse no 246: Derived from the Comtesse de Ségur variety, nature’s most graceful and charming rose, this brilliant pink shade recreates the blush of the blossom’s hundreds of delicate pink petals.
Rose Carrousel no 349: Taking cues from the Carrousel Rose, this mouth-watering cherry pink shade pays homage to the flower’s colored, twirling spirals that evoke the whirling of a 19th Century park carrousel.
Rose Grand Amour no 160: Inspired by the Grand Amour Rose, this intense red shade is legendary. Said to have arrived with Venus immaculately white, after Cupid was stung by a bee, his bleeding turned the flower scarlet.
Rose Lancôme no 368: Created from the one and only Lancôme ose, created in 1973 by master grower Georges Delbard, this vibrant fuchsia shade symbolizes the perfect marriage of beauty and resilience.
Rose Damascena no 342: A striking Persian pink, this color was born from the exotic and sensual Rose Damascena.
The new shades of L’Absolu Rouge Advanced Replenishing Lipcolor will be available this September at Lancome counters or online at lancome.com.