October 6, 2014

It Cosmetics Live Beauty Fully Essential Concealer Brush #212 Review

This was provided to me by a brand for review and I receive a small commission if you shop using the links in this post but all opinions are my own.

It Cosmetics Live Beauty Fully Essential Concealer Brush

The It Cosmetics Live Beauty Fully Essential Concealer Brush #212 ($22) is from the new It Brushes for Ulta Collection that launched a few weeks ago. It Cosmetics has created a collection of different makeup brushes based on their best selling line that are available exclusively at Ulta and Ulta.com and the It Cosmetics Live Beauty Fully Essential Concealer Brush #212 is one (of many) of those brushes.

Take a look!

I, like many of you, happen to be a huge fan of It Cosmetics Makeup Brushes!

The It Cosmetics To Live Beauty Fully Makeup Brush Collection was a line created to help women face the effects of cancer with more confidence. Each brush you buy means one brush will be donated to the Look Good, Feel Better Program for women fighting cancer.

It Cosmetics Live Beauty Fully Essential Concealer Brush #212 has a silver handle and features a pink “Live Beauty Fully” emblem on the upper side of the handle. The bristles of the brush are made from super soft synthetic fibers. I typically dislike synesthetic brushes but truly It Cosmetics is game and mind changing. Their brushes are super good quality with no shedding and soft bristles. I have some that are close to six years old and with daily washings have remained in excellent condition! The new Ulta line is just as good. With solid handles, excellent bristles, and a beautiful new design. Much to my delight the brush even includes a plastic bristle protector that slips easily on and off so your bristles won’t split when stored!

It Cosmetics Fully Essential Concealer Brush

The It Cosmetics Live Beauty Fully Essential Concealer Brush #212 is a shorter bristled, flat brush that’s perfect for brushing on concealer under eyes. This is a good brush for working with It Cosmetics very popular Bye Bye Undereye Concealer. Since the concealer formula is so thick and emollient this brush is a nice way to sheer and thin out the texture and allow for excellent coverage while preventing the thick formula from creasing. I typically swipe my concealer on with the brush and pat gently to blend out. The bristles swipe the formula under my eyes while thinning it out and making it easier to blend out!

It Cosmetics Live Beauty Fully Essential Concealer Brush #212

Needless to say the brush has won a spot in my heart and on my Muse Approval list.

The thing I like most about these new It Cosmetics Ulta Makeup Brushes is the fact that I can head in store to look at and purchase them versus waiting for online shipping from QVC or the It Cosmetics website. It’s nice they are now so easily available in store! If you’ve always wanted to try their brushes but might have been a bit wary of an online purchase you can now head into Ulta and experience the It Cosmetics Brush Collection for yourself.

Loves!

Available now at Ulta and Ulta.com.

musings_approved

This was provided to me by a brand for review and I receive a small commission if you shop using the links in this post but all opinions are my own.

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Comments

  • majick

    I already have a ton of IT brushes (my favs) but I’ll probalby buy this one for the donation alone. I love that. 🙂

  • Renu

    I love all the IT Cosmetics brushes I own! But how would you say this compares to (my HG) the Sephora Pro Airbrush Concealer Brush 57, Muse?

    • Isabella Muse

      completely different renu. this is a flat brush, softer bristles, doesn’t really airbrush conceal on but more paints it on. you can’t really blend with it! It’s best to swipe on and blend out with fingers. it sheers concealer out, so thicker formulas take well to it. the sephora pro is an utterly different brush. both can be used together though as they perform differently, one to apply and one to blend out.