Maybelline Baby Skin Instant Cheek Flush Review & Swatches
Maybelline Baby Skin Instant Cheek Flush ($5.99) is hitting drugstores in two shades for the Fall 2015 season. These cute little blushers resemble an EOS Lip Balm and promise a sheer fool-proof plush application in a creamy gel formula.
Let’s take a look!
I don’t think the launch of Maybelline Baby Skin Instant Cheek Flush surprises anyone, particularly me as I’ve been talking about how Maybelline would likely extend their “Baby Lips” line of products with a blush sooner or later.
At this point we have Baby Lips Lip Balm, Baby Skin Instant Pore Eraser, Baby Lips Lipgloss, and in Asia the new Baby Lips Candy Wow Lip Pencils and Baby Skin Pink Transformer so a blush seemed like the next logical step to add to this family of cute makeup products.
One thing that will sell here is the packaging! Maybelline Baby Skin Instant Cheek Flush comes housed in a cute little container with a shark fin top. Unscrew the top and the blush ball is attached to the fin so the fin acts as a handle you can use to swipe the blush onto cheeks. It’s very cute packaging and it will prove appealing to those who enjoy cutesy little makeup purchases and will also be very appealing to younger girls.
The blush head is a half dome shape and as I said resembles EOS Lip Balm or even the Physicians Formula BB Blush that launched earlier this Spring. This dome-like packaging is becoming very popular and trendy in both lip balms and blushes as you know from past releases such as the new Sephora Blush Me.
These weigh in at 0.16 oz each and are available in Pop of Peach and Pinking of You. They are actually smaller in size than an EOS Lip Balm or any number of other similarly shaped lip balms and blushes. Looking at photos they are quite chubby and chunky but they are a good deal smaller than you might be imaging.
These seem an unusual Fall release. I imagine in the Summer makeup addicts would have gone crazy over them but now that the cooler weather is coming, well, they just seem a weird release for the season!
Maybelline Baby Skin Instant Cheek Flush Swatches (Pinking of You and Pop of Peach)
Maybelline Baby Skin Instant Cheek Flush (Pinking of You)
Maybelline Baby Skin Instant Cheek Flush (Pop of Peach)
The formula is indeed a creamy gel consistency that reminds me of Tarte’s older Cheek Stain formula. Right off the bat I’ll say that oily skin users are not going to like this texture. It’s a very hydrating, moist gel blush that has a dewy slightly sticky finish. You can see in my image below where I’m wearing Pop of Beach how shiny the blush appears on my skin. I almost look oily and believe me I’m ALL dry, kids. This formula proves an issue for wear as well as I get about two hours of wear in before fading occurs and I’m in serious need of a touch up. They do apply quite nicely and they blend easily enough it’s just the fact they look oily and feel very dewy that leaves me with a bad taste (and the shorter wear time).
Maybelline Baby Skin Instant Cheek Flush (Pop of Peach)
These are pretty sheer so I don’t think they’ll produce great color pay off on tan or darker skin tones. They apparently seem to be shades best fit for paler, fairer, or medium skin tones since they do apply sheer. There’s some buildability here but not enough to suit darker skin tones in my opinion.
I hate to say it, because they really are cute, but Maybelline Baby Skin Instant Cheek Flush proved disappointing for me. It might have been a better bet to make these a creamy blush versus a gel as they might have worn longer and looked a lot less dewy. As the formula stands, well, it just didn’t capture me. If you like dewier blushes you might enjoy them but personally they prove a skip for me.
Tried them?
Do share!
Maybelline Baby Skin Instant Cheek Flush will be launching at drugstores shortly and are available at Target.com and should be at Walmart.com shortly as well!