Today I contemplated purchasing the new YSL Mon Paris Eyeshadow Palette just because I loved the packaging. Are you gulty of buying makeup because of the pretty packaging?
At one time I wouldn’t think twice about purchasing something because it had pretty packaging but now I think it is a serious beauty crime.
Like many of you, I have so much makeup to get through! I’ll never be able to get through it all! I have one major weakness when it comes to makeup and beauty, I tend to buy things based on packaging.
I’m a book worm. I love to read! Anything, everything, if it has words on it, I’ll read it. I love manga, I love sci-fi, I love horror, romance, mysteries, YA, I’ve always been an avid reader. It’s funny because books are a lot like makeup in the fact their jackets and covers are a key selling point. Or at least for me that’s always been the case. I’m not saying that unappealing cover means the book will be a horrible read. Just the opposite in fact as some books have hardly any cover art at all yet prove to be the best reads of my life. But pretty, colorful covers do sell a book and they make you want to pick it up and read the description.
This holds true for makeup as well. If it’s pretty, you’re likely going to migrate towards it. That doesn’t mean the contents are always as good as the packaging but pretty packaging can be a huge rabbit hole to fall into. Beauty sells! We all love Milani but most of us will likely agree that the tacky gold plastic packaging has to go.
I am very guilty of purchasing makeup because it has gorgeous packaging. I’ve reigned myself in though and remind myself if I’m not going to use it, it’s absurd to buy it because it looks good. I’m not saying I’m completely cured yet but I do ask myself, “Do you really want this because you’ll use it? Or are you just being seduced by the packaging?” I know I’ll never wear the cool pinks and lavender shades in the YSL palette so, I buckled down and told myself not to buy it.
I dodged that bullet successfully! 🙂
I can’t say the same about the Bobbi Brown The Nude Library which thankfully sold out because I had serious issues saying no because the packaging was so chic.
How about you?
Do you regret some of your more prettier makeup purchased?
Do you sometimes indulge just because the makeup packaging is pretty?