Last year Estee Lauder introduced a travel exclusive BB Cream available in various airports in Asia. I believe mine came from Japan Duty Free but don’t quote me could have been Singapore.
From what I understand it was later also available in the UK but I can’t confirm this.
They now have a newer version of the cream available on counters in Japan and a few Asian countries called Estee Lauder CyberWhite Brilliant Cells Extra Intensive BB Cream SPF 35 where as mine is the CyberWhite Ex Extra Intensive Multi-Action Formula BB Cream SPF 35. After reading up on both it seems they are pretty much the same product but I haven’t tried the Brilliant Cells version so I can’t confirm.
This is probably one of the most expensive BB Creams I own. I’m raking my brain as I have 30-40 tubes in rotation and honestly, I can’t think of a BB Cream that cost me this MUCH. It retails for a whooping ¥5,460 (yen), near $60 USD.
Holika Holika is a newer brand that launched in Korea. The brand is starting to gain an online awareness now so you’ll see it pretty much popping up everywhere as it begins to go viral.
Part of its popularity could be due to the fact CN BLUE endorses the brand or the fact that it has a certain Harry Potter/Gothic witchy deal going on. Store employees are all dressed like witches and products all have a boil, boil, toil and trouble potion vibe going on.
I chose to believe everyone is flocking to the store because they really dig Jung Yong Hwa in manliner and they feel bad he didn’t get the guy errrr girl in You’re Beautiful. Let’s give Yong Hwa all our money because he was the odd man out in You’re Beautiful! Awwww! Poor Yong Hwa! Boy, you can put your dupetastic, Givenchy Phenomen’Eyes Mascara look-a-like mascara on my lashes any damn time you want!
See? Korean brands know what we women want! A cute Asian boy leaning in to apply our makeup that wears liner better than us! Yes Siree bring that on now!
The brand has a line of Petit BB Creams available in five formulas. I believe they dubbed them Petit due to the small tubes they come in. I really like the size because I find it hard getting through BB Creams since 1. I have over 30-40 of ‘em and 2. they are so pigmented a single tube can literally last you into the next millennium.
Let’s take a look at Holika Holika Petit BB Cream Moisture.
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As you know MAC has introduced its BB Cream to the US market recently. If you aren’t up on the BB Cream trend at the moment please see my What’s a BB Cream? post and my BB Cream versus Tinted Moisturizer one. I hope both will help you through your adventures in BB Cream land.
Early next week I’ll be comparing the Asian and US releases of the new MAC Prep + Prime Beauty Balm as I already reviewed the Asian version. I doubt there is any difference in the formula but I am curious to see if there any major or minor differences.
As you know Boscia has a brand new BB Cream available. Boscia BB Cream SPF 27 PA++ is a skin perfecting Blemish Balm to create a more flawless finish with a moisturizing formula that hydrates, firms, and soothes skin while diminishing the appearance of fine lines and pores plus added SPF 27 for sun protection.
So far we have four major BB Cream releases in the US, one from Boscia, two from Dr. Jart, and one from MAC. Early June, you’ll see another from Smashbox. Obviously, the BB Cream craze that has swept Korea and Asia for the past few years is finally capturing the apple of America’s eye.
If you aren’t familiar with BB Creams I do urge you to check out my What is a BB Cream? post and also to brush up on your knowledge of how they are different from tinted moisturizers in my BB Cream versus Tinted Moisturizer post. Both posts will aid you in discovering BB Creams, understanding them, and give you a slew of various facts about the product.
My main complaint with BB Creams I’ve tried that have released here in the US is the lack of pigment. They aren’t typical BB Cream fare that I’ve come to know and love from Asia however props to getting the word of BB Creams to the Western market, finally.
Boscia BB Cream SPF 27 PA++ is the first self adjusting BB Cream thus far. Since BB Creams normally come in one shade they adjust to fit many shades…of course, this doesn’t always work well but I’ve had great success with many Asian brands who do support this “technology”. Boscia actually gets this down quite well in my opinion where as versions from both MAC and Dr. Jart did not successfully adjust (in the case of Dr. Jart they didn’t really promise it would in their defense).
I’ve been waiting to tell you about the new MAC Prep + Prime Beauty Balm SPF 35 since earlier this week but the press release just ended up in my inbox today!
The product was originally available at select Travel Retail locations throughout Asia. I believe mine was purchased in Japan via a Duty Free shop at the airport. I’ve had it for a while now but didn’t review since it was so difficult to locate in the US however I’ll be reviewing mine tomorrow and I think I’ll indulge in the US version as well to see if the formula is the same or different from the Asian release. I suspect it’ll be the same overall though.
Now that we are finally seeing BB Creams on our shores I thought I’d take a second to answer the question, What’s the difference between Tinted Moisturizer and BB Creams?
I already see alot of questions rising up about how BB Creams are the same as Tinted Moisturizers or questions about the differences between the two….I want to emphasis that BB Creams and Tinted Moisturizers are too vastly different products. The concept is somewhat the same but the ingredients and performance of the two products are very different. Although I will say so far the US releases I’ve played with from Dr. Jart are quite disappointing and do indeed act more as a Tinted Moisturizer than a BB Cream.
BB Cream stands for Blemish Balm Cream. The product was originally created by Germany dermatologists to help patients who had gone through laser skin surgery. The product was meant to soothe and regenerate the skin tissue.
The craze was born in Korea (most BB Creams and the best performing ones in my opinion are from various Korean Brands) when famous actresses started wearing the cream on their faces. The product slowly started branching out from Korea to Japan, China, Singapore, and other parts of Asia thus creating a very hot trend.
Most BB Creams are created in one shade but some are created in two and if you’re lucky some even go so far as to offer three or four shades such as Missha. It’s rare though that more than one shade is created. I’ve heard alot of ranting about this but you do have to remember that BB Creams originated in Asia where there is one dominate skin tone…