Holika Holika is a Korean brand with a Harry Potter-ish kinda theme. The stores are decked out in shades of purple and black, employee uniforms have a witch-y vibe, and the brand takes lotions and potions to a new, magical level. I think the entire magic, witch, goth theme draws alot of attention and gives the brand its own little niche plus chalk up the traditional kawaii packaging that Korean and Asian brands in general embrace and you have yourself a happy helping of fabulous for makeup junkies.
I’ve reviewed a few Holika Holika products and today I hauled out the Holika Holika Aqua Petit Jelly Blusher that I picked up a several weeks ago. This blush will remind you of the packaging of the Aqua Petit Jelly I reviewed a few months ago.
Take a look!
I could’ve been Asian in another life as I am simply obsessed with whitening products of any kind. The Asian market is flooded with an array of various whitening, brightening products to keep skin milky and fair however the US market not so much. Although this year I am seeing an array of 50+ SPF products, skin tone correctors, etc…so perhaps we are finally catching on to the whitening trend that’s taken Asia by storm for many, many years.
In my quest for less duller skin I purchased Skin Food Fermented Pomegranate Whitening Sleep Mask. Why does the name make me feel like I’m in the basement making illegal liquor? This sleeping mask promises whiter, brighter skin.
Does it work?
Etude House Aloha Ice Sherbert Primer is part of Korean Brand, Etude House’s Summer Collection. It’s actually a traditional release for Etude House as they’ve done this type of primer before however with the Aloha Collection they went and downsized the size of the bottle which stinks as this is a very interesting primer that I enjoy using.
If you remember the Aqua Sherbet Collection (CLICK) you’ll remember this being a far bigger size at a far nicer price tag but I guess we can’t have it all and just should be thankful it’s back!