Almay Shadow Softies by Intense-I-Color is a new eyeshadow that recently launched at drugstores ($3.99 at Bed, Bath, and Beyond, Harmons, and Christmas Tree Stores). Almay Shadow Softies are available in 14 shades which hints they will likely be added to the permanent Almay Collection and are not limited edition.
Target actually got these in stock recently too but they are $4.49 each there.
Let’s take a look!
Almay Shadow Softies is a new collection of eyeshadows that have recently launched at Harmons and Bed, Bath, and Beyond. I was so excited to see these as I really love cream shadows and Shadow Softies look like a rather delightful whipped texture! Plus they were a mere $3.99 each!
Take a look!
I know, I know why am I reviewing Almay Longwear & Waterproof Gentle Eye Makeup Remover after last week’s fiasco with the Almay Eye Makeup Remover Pads right?
Well, I did purchase these together so I thought that lightening wouldn’t strike me twice. Thus I decided to try this formula in the hopes it would be better than the pads.
I’m unsure if Almay has every offered bottled eye makeup remover before. I honestly can say I don’t recall it and considering they have new displays popping up with a variety of eye makeup removers perhaps this in fact a new product. But feel free to correct me if isn’t as after all those pads were merely repackaged as I learned. Oh woe is me.
Four score and seven years ago the Muse was a younger girl and tried out Almay Longwear & Waterproof Eye Makeup Remover Pads. This devil product nearly put me off Eye Makeup Remover for all time. It was greasy, oily, and it blinded me with science…not really science but it was cool to throw that in a sentence.
No seriously, they were so OILY that they ended up giving me trippy eye vision for hours after. I must have been 18ish or so when I first tried them. I had a brief stint working at CVS when I was around 16 or so so it could have been even as far back as that when I originally tried them.
Almay recently launched four new pad eye makeup removers and two new liquid eye makeup removers. I saw the display, quickly shook my head, and walked away from it. Those pads are evil I told myself, you’re still recovering from the last time you used them, remember what an emotional wreck you were after using them that first time? Needless to say curiosity killed the cat but this cat was curious none the less….so I decided to repurchase the Almay Longwear & Waterproof Eye Makeup Remover Pads. I mean there was Kate Hudson right on display, smiling at me reassuringly. This must mean they somehow reformulated these pads! No oil, no trippy cloudy vision that makes me want to play I am the Walrus as I stumble from my bathroom to my bedroom….goo goo g’joob indeed.
How are they?
I think part of the irony of Almay Smart Shade CC Cream is the fact that the Almay Smart Shade Foundation is more of a CC Cream than this is.
At the moment CC Creams are pretty popular in Korea and we’re seeing some of that in the Western market. Most of these CC Creams in Asia are white, self adjusting formulas with lightweight textures. Remind you of anything? Almay’s Smart Shade Foundation is actually white and self adjusting….
I find it funny that their CC Cream actually doesn’t go the self adjusting root. It’s unusual that their original, old formulated foundation is more a CC Cream than a new product they just launched.