Ahh Almay they LOVE all that Smart Shade technology. Surprised they haven’t released a Smart Shade of lipgloss yet because they pretty much have all the other Smart Shade categories cornered.
Almay Smart Shade Balance Pressed Powder is a mattifying powder that promises to instantly transform into your ideal shade.
But let’s face it, we’ve been around the block, we know these things typically do not work.
Almay Smart Shade Perfect & Correct Primer is a brand new product for Spring 2012 that promises to color correct skin while hydrating skin and prepping it for makeup.
And why, yes, it does remind me of the T-Virus, thanks for noticing!
For you, a cheap version of MAC Shadesticks.
Almay Intense I-Color Eyeshadow Sticks for Spring 2012.
Ok, so not exactly cheap at $8 bucks each but hey, they have something MAC doesn’t, two shades in one stick.
Beat that MAC!
Might as well treat your spots as you conceal them! That’s where the new double sided Almay Clear Complexion Concealer Stick + Treatment Gel comes into play.
Almay pretty much loves introducing Smart Shade products, ya know, those products that promise to morph and turn into your perfect shade of blush, foundation, etc…
I don’t have alot of details about their new Almay Smart Shade Perfect Correct Primer Clear but it appears to be a clear primer with color pigments for correcting and brightening skin, don’t quote me but that’s what I gather from this one.
It does look like Stila’s One Step Primer but mostly it reminds me of the T-Virus.
It’s available now at Ulta.com for $13.99.
I think I might go ahead and indulge.