As you know Taylor Swift is the new face of Covergirl. Her first appearance as the spokeswoman for the brand is for the new Covergirl NatureLuxe Collection.
The collection is supposed to be a new generation of luxury makeup available at your local drugstore in January (or in some cases sooner as some of you have spotted it already!).
Jump ahead for more info and a video!
As you know the new Covergirl Lip Perfection Lipstick was available as a special preview at select retailers online recently.
The official line up is in stores December 6th and will feature 44 shades of this new lipstick which sports a formula that not only cover lips in luxurious color but also treats them so you’ll notice smoother, gorgeous lips in as little as 7 days.
I’ve used one a few days here are my thoughts….
Here’s the first look at the Cover Girl Nature Luxe launching for Spring 2011. As you know from my prior post Taylor Swift’s premiere as the Covergirl Spokesperson will be with the new Nature Luxe Collection. This is supposed to be a more high end version of Covergirl’s offerings and is supposed to appeal to high-end shoppers that happen to be browsing their makeup, drugstore aisles, hey, that’s me!
The line only includes, that I know of so far, Covergirl Liquid Silk Foundation and their new Gloss Balm. The Nature Luxe Collection contains natural ingredients so this should appeal to the green friendly makeup users among us.
I have to admit that when it comes to organic and greener makeup options at the drugstore, in most cases, I’ve been very disappointed so I’m curious how Covergirl’s new collection will hold up.
What do you think?
Covergirl Spring 2011 holds the promise of their new Lip Perfection Lipstick which is already available for pre-order but the brand will also being going a bit green friendly in 2011.
Be the first kid on the block to try out the new CoverGirl Lip Perfection Lipstick! Anyone see it yet?