Essence I Love Stage Eyeshadow Base ($3.49) is newly launched eyeshadow primer to the Ulta Essence Collection.
Essence designed this to be used like Benefit’s Stay Never Stray as you can use it as an eyeshadow primer or a prep and prime for concealer. The creamy texture promises a crease-free, longer wear for both eyeshadows and concealers.
I’m quite interested to try it as I am currently between eyeshadow primers at the moment but not sure I should invest too much hope into a under $4 eyeshadow primer.
Think it’ll be awesome?
Available now at Ulta and Ulta.com
Maybelline has a new display of Color Show Fashion Nail Prints out. I mentioned early Nail Stickers seem to be really popular right now in drugstores! Wet n Wild has a few out for Halloween, now Maybelline, and even L’Oreal.
Jump for more images!
Here’s a secondary display for the L’Oreal Diamond Collection featuring their new Color Riche Nail Lingerie, limited edition Holiday Polishes, and Lipglosses.
More pics after the jump!
L’Oreal has a new limited edition Diamond Collection for Holiday 2012. The collection contains two limited edition shades of Infallible Eyeshadow as well as a new mascara formulas.
Take a look!
Revlon Photoready Primer + Shadow are a new range of palettes featuring three eyeshadows, a primer, and a sparkly topcoat.
Take a look at more photos after the jump!