Etude House Precious Mineral Any Cushion is currently making a round of reviews across a variety of Asian beauty bloggers. It recently launched in Korea and is a new cushion style foundation product much like we’ve seen from Amore Pacific, Holika Holika, and a variety of other brands recently.
These foundation pacts are becoming very popular in Korea so I suspect you’ll start seeing them here in the US across a wider market come Spring 2014 into Fall 2014. Of course, most of the formulas are BB Cream where as Etude House Precious Mineral Any Cushion is actually a water based mineral foundation product.
Let’s take a look!
Etude House Precious Mineral BB Dation is testimony to Korea’s sudden trending of rotating or vibrating brush application for BB Creams and foundation. You’ll capture some of this trend backlash later this Fall when Pop Beauty brings together it’s new CC Cream and Buzzing Beauty Sponge for application.
This trend is actually kinda dying down at the moment (which means the US will probably play catch up with it shortly) but for a second there every Korea brand known to man was pairing up their most popular BB Creams with some type of motorized, vibrating or rotating brush! Particularly BRTC who took almost their entire range of BB Cream and placed them in gift boxes with a rather huge handheld vibrating sponges. For the techie and beauty lover this was kinda a dream come true because seriously there is nothing I love more than beauty gadgetry!
Etude House Precious Mineral BB Dation was kinda one of the first kits that popped onto the scene and started some of this trend. It included Etude House Precious Mineral Dation along with a vibrating sponge.
Take a look at some of my thoughts on the set.
Ishizawa Labs Nanoce BB Sorbet is long overdue for a review so today I’ll be telling you about this interesting spray on foundation. Ishizawa Labs Nanoce BB Sorbet was released some time ago in Japan and it was something I had meant to discuss but never got around too. Possibly because it didn’t make a huge impact on me…!
Take a look!
Maybelline Pure Mineral Pure Eraser Mineral Healthy Eraser Foundation is Japane’s version of the Maybelline Instant Age Rewind Eraser Treatment Makeup which I happen to dislike. Yak…to slippery!
Supposedly Japan’s formula is formulated with eight different minerals with an SPF 26 and promises to even out skin tone and can be worn alone or as a primer of sorts.
Take a look!
L’Oreal Magic Nude Liquid Powder is the type of product that renews and refreshes your love of beauty. I mean innovative products like “Liquid Powder” get me excited. The Magic Nude Liquid Powder promises to magically transform from liquid to powder on contact with skin.
Wow, run around in circles, get excited! That sounds damn special. Being bombarded with beauty daily as a blogger sometimes I get a little tired, burnt out etc..so products like this really get me excited as it is something quite different. Granted, Armani Maestro Foundation (same company) has already cornered the market on “liquid, true to skin” foundations but still I think Magic Nude Liquid Powder is an interesting launch for a drugstore product.
Let’s take a look!