BB Creams 2.0, as I like to refer them, are on the scene for Spring. We saw a bit of the BB Cream trend hit the market several months ago here in the US but now that Spring is upcoming we are seeing more and more brands releasing their version of the popular Korean foundation product.
Clueless about BB Creams? Do check out my posts here and here to get you up to speed on what exactly a BB Cream is, what it does, and how it differs from a tinted moisturizer, etc..
So far, BB Creams in the US aren’t quite up to the speed of Korean ones in my opinion particularly in terms of coverage as they seem to lean more towards being a tinted moisturizer here in the US. How they got translated to such a formula is beyond me but that be the case in my experience thus far. I think I like Clinique’s version best to date from the US releases which seemed to offer the most coverage and the most natural.
I remember Spring Collections would launch mid January and sometimes as far away as February.
None of that now, they launch before Christmas nowadays!
Urban Decay already nailed the naked market but Too Faced has a thing or two to show us when it comes to being a natural beauty. Their Natural Beauty Collection for Spring 2012 officially launched today and I see at least three things I’ll need to add to my beauty arsenal.