Olay Fresh Effects S’wipe Out! Refreshing Make-up Removal Cloths are one of six new product releases in the Olay Fresh Effects Skincare Collection that recently launched for Spring 2013.
I was telling you in a prior post that I feel like Olay is definitely trying to reach out to a younger demographic with their new Fresh Effects Collection. The packaging definitely has a “fun” fresher feel, the price point is cheaper, and the products they released with this launch should garner the interest of younger beauty lovers.
I’m all youth at heart so I def saw some appeal in this collection particularly because it isn’t as sterile and medical looking like Olay’s typical skincare packaging ya know?
Now as far as makeup remover wipes, lord knows, I don’t need to try ANOTHER brand of wipes. But I’m a blogger and I make a ton of use out of wipes as I need them to swipe off swatches and the likes. Plus they are great for easy clean up. And my mentality about new beauty is “Yes, yes, must try the precious!” so I was pretty excited to take on the Olay Fresh Effects Make Up Removal Cloths.
Here’s some thoughts!