Avon taps Paula Abdul for a Holiday Collaboration this year.
Let’s face it Avon has connections. They have huge celebs on board like Fergie, McDreamy, and Reese to name a few.
But Avon and Paula Abdul’s collaboration is all about the accessories.
Take a look!
Avon announced a partnership with internationally renowned choreographer, dancer, songwriter, performer, designer, actor and businesswoman Paula Abdul. Avon tapped Abdul to curate the brand’s holiday jewelry collection.
Ok, so the name doesn’t evoke visions of awesome in me, Forever Selected by Paula Abdul, really? Too cheesy…! But it could be worthy of your time.
The collection also features a limited edition cross body handbag.
“As someone who’s been in the public eye for decades, I’m very particular about the jewelry I wear,” explains Abdul. “It was such an amazing experience collaborating with Avon to bring fans a jewelry collection that really reflects my taste and who I am.”
“As a multi-talented, empowered woman who has achieved so much on her own terms, Paula Abdul is a great fit for Avon,” explains Avon Fashion Director Katie Lucas. “She was such a great partner in helping us design this collection – it truly embodies her approachable brand of glamour.”
The collection launches mid November just in time for the Holidays!
What do you think of a Paula Abdul inspired Avon Collection?
I personally think it’ll lead to a fragrance launch as well.
Do share your thoughts!