February 14, 2019

Holika Holika Heart Crush Velvet Lipstick Review & Swatches

I purchased this item and I receive a small commission if you shop using the links in this post.
5 stars out of 5

Happy Valentine’s Day! In celebration a review of Holika Holika Heart Crush Velvet Lipstick seemed like an excellent idea! You’ve heard me rave Holika Holika Heartful Moisture Lipstick and Holika Holika Heartfull Glossy Lipstick but if you’re more of a matte fan girl or guy you might find that Heart Crush Velvet Lipstick is a fit for you!

Yesterday I reviewed the new Kiko Sweetheart Lipstick and I expressed how wish it wasn’t two-toned. It’s a great formula but I’d prefer a solid lipstick shade. That’s why I’m liking Holika Holika Heart Crush Velvet Lipstick a little more.

These actually look like a toy. They arrive in a really small red plastic heart-shaped barrel that holds 0.06 oz of lipstick and will set you back around $8-$9 from a variety of online sellers. It’s a cute presentation even though it might look something you’d buy for a little girl or boy.

The tip is heart-shaped but it is a good deal smaller compared to Kiko’s version. It reminds of the tip of a slim-line lipstick! It’s pretty small but isn’t awakrard to use and fits the contour of my lips quite nicely.

The color I choose was RD01 which is a bright crimson red that reminds me of Bite Beauty’s VIB Rouge Creme Lipstick. The color is stunning and packs excellent pigment on a single pass for such a small price tag.

Holika Holika Heart Crush Velvet Lipstick Swatches (RD1)

It’s not a traditional matte but has more balmy matte feel that wears very comfortable without adhering to my dry lips. The finish is very smooth and it didn’t migrate or feather and wore for six hours straight. It had no flavor or fragrance. I don’t typically like matte lipsticks but this was a very comfortable formula for me and it looked fabulous on my lips!

It’s small but the price is right and the formula wins so Holika Holika Heart Crush Velvet Lipstick gets a Muse Approval.

Loves it!

Where to buy

Ebay YesStyle

Holika Holika Heart Crush Velvet Lipstick is a budget friendly little lipstick that’s 0.06 oz in size and around $8 to $9. It comes in a heart-shaped case and has a heart-shaped tip which applied very easily and fit the contour of my lips nicely. It had excellent pigmentation on a single pass and the finish and formula has a more balmy matte feel that wore very pleasantly and comfortably on my dry lips for six hours! They have no fragrance nor flavor.


  • Very pigmented!
  • Super affordable.
  • Adorable!


  • Quite small!


Holika Holika Heart Crush Velvet Lipstick is an excellent pick if the more moisturizing or glossy versions of this lipstick wasn’t your thing! Or for anyone who just loves kawaii makeup ๐Ÿ™‚

I purchased this item and I receive a small commission if you shop using the links in this post.

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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  • kjh

    Perfection and totally adorable. maybe I’ll put this HH formula on my next YS order. (If I ever get the current one, lol.) How is HH for names=actual American conception of the shade names? I really struck out on Peripera at HL. Last major return. Only 1/5 was remotely as described. But from YS, The 3CE red set really WAS red. I feel bitten/shy about Asian lip color description.

    • Isabella Muse

      thank you! I know! YS sucks ๐Ÿ™ I dislike ordering from them because they come at you later that items are out of stock or they are waiting for something to come in stock and that takes 7-14 days! It’s crazy! I think the names can be misleading! I always get items that say RD011 and they are pink! It’s a weird hit or miss situation with shades in my opinion!