June 11, 2010

You NEED This: Wet n Wild ColorIcon Collection Review and Swatches

Just when I had written off Wet n Wild Cosmetics as a bust they release the new Wet n Wild Color Icon Collection….

Um hello wow!

Dude, so cool. So cheap.

You need it!


Wet n Wild ColorIcon is a collection of four limited edition baked eyeshadows and two bronzer blushes with an extra friendly price tag!

Head to your local drugstore and nail this collection particularly if you thought your Summer makeup regime was a bust because you had no money to splurge on makeup. The collection features four baked eyeshadows and two baked bronzer/blushes that are marked at $2.99 and $3.99….hello, you so can afford that little amount of cash!

The star of the show are the Wet N Wild ColorIcon Baked Bronzer which double up as an eyeshadow, highlighter, and blush. These are tiny little pots that cost $3.99 each and are pretty damn pigmented and pretty to look at (think MAC Mineralize Skinfinish but cheaper).

(Size comparison to a MAC Eyeshadow)

They come in two shades which are Sizzle and Scorch, I purchased both right away without thinking about it since the design was so cute and pretty darn stunning for something from Wet n Wild. Each bronzer is a marble swirl made up of colors like gold, bronze, and pink. Scorch is the deeper of the two and gives a peach warm finish with shades of red, coppery penny, and dusky rose. Sizzle is made the lighter of the two with a base of light bronze with a golden swirl. Each has a shimmery finish and plenty of pigmentation to back up the quality.

These have a fair bit of shimmer to them but you can easily blend it out to create a more subdued, warmer look. If they fail to work on your face you can load up a sponge applicator and go to work on your eye creating a really warm, bronze Summer look by doubling them up as an eyeshadow. Each pot is a little bit bigger than a MAC shadow so they travel really well.

Wet n Wild ColorIcon Baked Eyeshadows are just as sweet to look at. These are pigmented as well and have very nice color payoff for a baked shadow. The shadows come in a tiny pot a little smaller than a MAC shadow. I got two of the four colors which were Blaze (Fuchsia with black and bronze swirls) and Singe (Sage Green with Bronze and Hunter Greens swirls). They apply and blend very well.

I wasn’t too keen on any of the colors released in the shadows and actually forced myself to purchase the two I thought would be the most flattering. The collection would have been WAY better if they concentrated on some golds or bronzes rather than the greens, sky blue, and pink they had going on. The colors just failed to excite me and didn’t feel Summer-y at all but the presentation and quality of the shadow for the $3 price tag is incredible.

The pots of the bronzers are a little too small so it’s a little hard to get product out but a kabuki works well or tapping the side of a large blush brush into the pot works as well.

You do have to be extra careful with the bronzers as they are richly pigmented! A little goes a long way so use a light hand or it will look garish on cheeks.

  • Anyone looking for super cheap Summer makeup that packs a pop!
  • Anyone who likes baked makeup products!
  • Anyone who loves MAC MSF.

  • Anyone who isn’t keen on richly pigmented cosmetics (these products pack a whole lot of POP and are not subtle in any way).
  • Anyone who has issues with smaller packaging (the pots are pretty tiny and prove a little difficult to work with when using larger brushes).

Count me shocked because really I haven’t come across TOO many products from Wet n Wild that are all that good but these are simply darling particularly the bronzers, these are definitely the star of the collection for me! I think this is a great purchase for anyone on a budget at the moment that wants to inject a little Summer color into their current regime.

(Wet n Wild Color Icon Baked Bronzer in Scorch on Cheeks and Eyes)

Cute and well worth your money!

Very Muse Approved for purchase!

Try to find this little collection, it’s worth it!

Anyone haul the Wet N Wild Color Icon Collection?

Loving it?


About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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  • Halifax

    I am sitting here waiting patiently for the collection to get to Canada lol. Great swatches

    • the Muse

      aw thanks hailfax I hope it arrives soon dear. I’d offer a CP but I SUCK at those ๐Ÿ˜›

  • Lorraine

    I got the blue eyeshadow for an amazing $1.99! I agree, this is truly one of W & W’s spectacular products!

  • Tohnia

    i’m waiting too..I LOVE Wet & Wild! Try their blush…its SO pigmented anymore then a LIGHT touch gives you clown cheeks! Long wear too.

  • Melissa

    Holy cheapness batman. Thanks for not killing my wallet with this review!

  • ndoodles

    Thanks for the reviews! I will definitely try to find the bronzers – especially Scorch.

    • the Muse

      hi moko prices are in the review, I mentioned the price at least twice hun plus where to buy ๐Ÿ™‚ hope this helps!

  • M

    reading this reminded me of my very first Wet n Wild product i bought… i was in HS & i bought this silver color lipstick.. it came out really nice.. unfortunately i think they stopped making them =(

  • Erica B.

    I have been looking ALL over town for these after I received an email from them about it. I have had no luck and now I want them even more!

  • Nicole

    After reading this I found the display case at Shopko and picked up Sizzle, Scorch, Fiery, Swelter, and Blaze. Otherwise the whole display case. Without Singe though! Thanks again!

    • the Muse

      yay nicole. come back, tell me what you think!? I really enjoyed them ๐Ÿ˜€ my pleasure!

      • Nicole

        After using them, I really love the bronzers! I just swirl a blush brush and then swipe some color on my cheek for a quick morning fix! Its one of my budget go-to’s! The same for the eyeshadows; I love them! ๐Ÿ™‚

  • Sara

    Shit, I know this is an old post, but damnit I never saw these! Wet n’ Wild has become my new favorite drugstore brand (hell, maybe one of my top five brands ever) for their cheap prices and good quality stuff. The polishes in the fat, round bottles are good (steer clear of the other ones), the gel liner is incredible – beats the crap out of my fluidline, the blush (pearlescent pink) is jam-packed with color and will last forever, those holiday palettes are bad ass (grabbed two), and the single eyeshadows are ridiculously nice. I’d put their quality higher than some of my UD singles.

    Damnit. Do you think any of these could be found at Dollar Trees or something?

    • the Muse

      sara I’ve seen a few ds stores that still have these in stock ;-D check around! I’m not sure about Dollar Tree hun. Sorry ๐Ÿ™ I avoid dollar stores like the plague tbh. But maybe?! I have seen them still around drugstores though. Check around particularly if you have a DR in your area ;D

  • Sara

    Ugh, I hate Dollar Stores too, but I know they sometimes stock older makeup and LE drugstore releases?

    Anyway, I’ve been in a bunch of local Walgreen’s (the only drugstore in this state that carries Wet n’ Wild, sadly for whatever reason CVS doesn’t. :() and haven’t seen these. Maybe I’ll compile a little list of Walgreen’s on the outskirts of town that might not be as visited. It’s kinda cool that there are like five or six of them within as many miles.

    What’s a DR?

    • the Muse

      Do they really Sara? cool! ;-D maybe I need to head dollar stores more often haha. Same here for Walgreens seems they are on every corner lately. Duane Reade=DR ๐Ÿ™‚

  • Sara

    That’s what noveauchea tells us! I haven’t actually been in one in…uh…well, I can’t honestly remember. I keep meaning to! She was posting some photos a few weeks ago of people finding the old Sally Hansen Nail Prisms at Dollar Trees.

    Gotta look up Duane Reader now and see if there are any around here….

    • the Muse

      I’m not sure the allure of cheap makeup can get me in a dollar store Sara hehe ;-D Plus it’s probably really old stuff if it’s popping up in dollar stores…?! Are you in New York as DR is within NY only ;-D also check e-bay when all else fails ๐Ÿ˜€