Yes, it’s true! Maybelline has a new creamy mattes lipstick collection for Fall 2014! The Maybelline Creamy Matte Lipstick by Color Sensational is a brand new launch that includes 10 shades of matte lipstick which I believe are all permanent colors. Creamy Matte Lipstick seems to be a trending at the moment as I’m seeing a variety of brands doing textures like this but Maybelline Creamy Matte Lipstick is ground breaking as far as drugstore formulas go as they are one of the only drugstore brands offering such a formula at the moment.
Recently, I tried and loved Butter London Lippy Moisture Matte Lipstick and I’d say that the Maybelline Creamy Matte Lipstick formula is quite similar in texture but the price is a heck of a lot nicer at $5.49 each (at Harmons).
Take a look!
Maybelline Creamy Matte Lipstick is a little difficult to explain in terms of texture. It isn’t quite the matte texture we might be familiar with as it combines elements of a matte lipstick with a thick, creamy, buttery texture that glides on lips easily. The creaminess is where things get different because matte lipstick, well, sometimes it’s legendary for being a bit stiff, a bit dry, and sometimes, sure, it tugs during application. I think the Creamy Mattes formula re-imagines the traditional matte lipstick and makes it more wearable with a super soft, buttery texture that’s simply to die for.
Seriously, Maybelline hit in right out of the park with this formulation. Not only are these creamy but they have a very soft, buttery texture that doesn’t tug during application and wears very, very well without being dry or stiff on lips. I have drier lips and they glided on easily and looked smooth, even, and perfect for up to five hours (some shades wore six hours). I never felt like the finish was sucking moisture from my lips which is sometimes that often happens when I’m wearing a matte lipstick. The colors didn’t crack, migrate, or feather and they had a very, very strong wear without fading or losing intensity well after a five hour period. They feel buttery but they look velvety on lips sans shimmer, sparkle, or glitter of any kind which gives them a sophisticated look!
Maybelline Creamy Mattes Lipstick Swatches (Lust for Blush, Divine Wine, Siren in Scarlet, Daringly Nude)
Maybelline Creamy Matte Lipstick Swatches (Craving Coral, Touch of Spice, Faint for Fuchsia, Mesmerizing Magenta)
Of course, we should talk pigment. Out of all eight shades I purchased I’d say none of them lacked pigment. All eight provided full opaque color on a single pass and just got even more impressive when built up. Some shades do leave a slight, visible stain behind as they wear away but this doesn’t really stick around for very long. They do have a very subtle taste and fragrance which most Color Sensational Lipsticks have, it kinda reminds me of play-doh?! But it didn’t really disturb me in the least.
Maybelline Craving Coral Creamy Matte Lipstick
Maybelline Lust for Blush Creamy Matte Lipstick
Maybelline Touch of Spice Creamy Matte Lipstick
Maybelline Siren in Scarlet Creamy Matte Lipstick
Maybelline Darlingly Nude Creamy Matte Lipstick
Maybelline Divine Wine Creamy Matte Lipstick
Maybelline Mesmerizing Magenta Creamy Matte Lipstick
Maybelline Faint for Fuchsia Creamy Matte Lipstick
All in all I think Maybelline Creamy Matte Lipstick might just have re-invented the matte lipsticks and made it a more easy to wear formula with a dramatic finish! You likely haven’t seen the last of creamy matte lipsticks but Maybelline is the first the break ground at the drugstore with one and it’s a winner!
Maybelline Cream Matte Lipstick is launching now at drugstores.