August 30, 2019

Forever 21 Not So Forever May Be Filing Potential Bankruptcy

Forever 21 may be filing for potential bankruptcy this comes close as the news that Charming Charlie was completely closing (stores and online) after filing for bankruptcy.

The company is currently struggling to pay off dept and is in negotiations with lenders. There may some last minute deal to prevent the brand from filing Chapter 11 but things look pretty bleak at the moment.

News of the potential of Forever 21’s bankruptcy is not only bad for the brand but also, for landlords of the malls the locations stores currently reside in. This could be a major loss for larger mall groups like Simon Property Group since Forever 21 stores take up such large commercial spaces in malls across America and landlords would have trouble filling those areas with the decline of people actually going to malls anymore.

Currently Forever 21 has over 800 stores in the US, Europe, and Asia.

I guess we’ll have to wait and see how this pans out for Forever 21!

7 Comments

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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Comments

  • kjh

    Are F21 and Charlie under the same umbrella? Soon we all will be buying virtual product, as there’s nowhere to see it IRL.

  • Linda

    I wonder if this is also a sign that “fast fashion” is declining – as people become aware that these products are worn a few times then go straight into landfills. I love a good deal but it also makes me sad to wear something once or twice, wash it, and it starts falling apart!

    • MelodyJ

      This! I keep reading about how people are tired of “fast fashion” They want clothes that last. I read on a forum once that someone still had a suit their grandmother wore in the 1940’s. They themselves wear this suit from time to time. How many people from our future grandchildren’s generation will be able to say that?

      Personally, I’m tired of stuff not lasted. Clothes, jewelry and accessories used to stand the test of time better.

  • MelodyJ

    When I first read about this my first thought was no one can be 21 forever, LOL. I went into the local store early this summer. I looked at the clothes, accessories, stationary, and home decor. Honestly, the quality is not there. Cheaply made products that aren’t made to last. They are trendy for the moment.Plus, the inherent danger of targeting the very young who move on to the next thing or grow and change. Charming Charlie had a more grown up look I loved the color coordinated vibe of the store and everything looked worth buying. But, the classy looking blue wallet I got for my birthday fell a part a year and half or two after I got it.

    Everything has a cycle . So, we will have to wait and see how brick and mortar fairs in the future. But, one thing that has to change is selling low quality products to the working and middle class customer bases. One thing The Great Rescission taught us is that we can’t spent money on junk. The retail industry needs to fill brick and mortar stores with products worth leaving home for.

    Which brings me to Old Navy. The jeans I got from them years ago have lasted , which is good. I bought five tee shirts from them this time last year. Three of them have holes in them. Old Navy is doing better than it’s sister companies in Gap, Inc. But, with inconsistent quality issues like how long can that last.

  • Kimmyyy

    Oh wow, I hadn’t heard about this. I feel like there’s always someone talking about buying from them, and the F21 store in our local mall is always pretty busy, so I’m shocked they’re doing so poorly, especially with all of the sales they run.