Businessweek has reported that over the past year Americans have spent more than $300 million dollars to beautify their lips in supermarkets, drugstores, and mass merchandise outlets. In other news more than half that amount was spent by the Muse to beautify her lips…kiddin’, kiddin’!
The most surprising thing about the article was what America’s go-to brand of lipstick actually is……
Revlon ColorStay, Revlon Colorburst, and Revlon Super Lustrous were all popular choices showing that nearly a third of that $300 million dollars went to Revlon purchases.
Revlon’s best selling shade is a pinkish hue called SoftSilver Rose.
Ok, so now they got me curious. I need to try this SoftSilver Rose for myself.
Honestly, I’d have never guessed that Revlon would win the market share in the world of lipsticks. Lord knows I haven’t been a fan since high school but hey maybe I need to explore again!
I dunno if I have a favorite lipstick simply because I’m not much of a lipstick girl but more of a lipgloss girl. However, I’d probably say long gone Japanese brand, T’estimo, who made some incredibly moisturizing lippies that I adored. I also probably have more MAC Lipsticks in my stash than any other brand due to the variety and the many LE shades I’ve collected and enjoy using.
How about you?
What’s your favorite lipstick?
Any Revlon fans?