MAC Prep + Prime Beauty Balm SPF 35 New Shade Launch

MAC Prep + Prime Beauty Balm SPF 35 6

MAC Prep + Prime Beauty Balm SPF 35 will be available in three shades as an online exclusive on August 16, 2012 at maccosmetics.com and is being added to the permanent collection on September 13th, 2012.

Take a look!

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NARSskin Collection

NARSskin Collection
The NARSskin Collection is a new selection of anti-aging skincare products that will be launching August 1st at Saks.

Introducing us this his world of visionary color cosmetics, Francois Nars captures the power of light in this unique anti-aging selection of products that illuminate skin and reveal a more youthful you!

Take a look!

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Givenchy Fluid Foundation Airy-Light Mat Radiance

Givenchy Fluid Foundation Airy Light Mat Radiance

Much to my delight Givenchy Fluid Foundation Airy Light Mat Radiance ($51) has launched at Sephora. I’m a rather big fan of the new breed of “second skin” foundations that keep launching as they are so incredibly lightweight and enhance skin tone without actually looking like you have makeup on at all.

Shiseido’s Perfect Refining Foundation and Estee Lauder Invisible Fluid Makeup are two of my very favorite foundation products at the moment so I’m quite eager to check out Givenchy’s version which looks very similiar.

Let’s take a look!

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Buxom Sculpted Lash Mascara

Buxom Sculpted Lash Mascara

Buxom is on a roll for Fall 2012 with the introduction of a new lipgloss and now a new mascara. Buxom Sculpted Lash Mascara has an interesting S designed applicator. This is something I haven’t seen in a mascara before!

Things that make you go hmmmm
, S shaped applicators!

Take a look!

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Victoria’s Secret Beauty Rush Gets a New Look

Beauty Rush New Look New Package

Yes, I’m that girl. The one obsessed with purchasing Victoria’s Secret Beauty Rush goodies. How can you resist? They purposely tempt you with little buckets of makeup joy as you head for the register to pay for your purchases. They glare are you, whispering to take them home as you patiently wait in line.

Seriously, there’s some strategic calculations going on here so when you see a display of Beauty Rush by the cash register, just know it’s a marketing trick to tempt you and MAKE you buy them.

It could prove even more tempting now that the line has relaunched with a brand new look!

Take a peek!

Makeup Gods be with you at the register when you’re struggling with that 4 for $20 price tag, knowing you really don’t want to dish out $20 but doing it anyway!

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