If you’re anything like the millions of other people in the world chances are you’ve used had some sort of food delivered during the pandemic! Whether that food was your daily groceries, a pizza, or perhaps a selection from any number of restaurants available on apps like Postmates, Doordash, and Uber Eats.
Last March there was some initial anxiety about ordering food from anywhere as COVID details were so hazy and unclear. “Could we get it from food?” “Could we get it if someone else prepared our food?” “What about the containers the food was in? What if the containers were touched by someone with COVID?” Something as simple as getting a pizza delivery turned into “DANGER, Will Robinson DANGER!”
After a while lock down just got to many of us and we we’re like “Listen, I need my Friday night pizza fix!” As a native I can honestly say that New Yorkers don’t do well when their bagels, pizza, and bacon, egg, and cheeses are taken away! I was bred in this great state, born in it, and raised here and believe me we take some foods more serious than others.
I think around April I was like, “Ok, I need a change of scenario let’s chance some Doordash!” But if I’m going to do this I want to eat small! My goal was to help out smaller restaurants! If I was going to order food it should be from local places I loved and their are plenty to choose from. These people were really struggling and if I could help out just a little that made me happy.
So, I took to Doordash to not only order from some of my favorite local haunts that were small restaurants but also, I wanted to try some new smaller eats.
When my cheat day came around I sat down and browsed different food deliver apps and I came across places like Tender Shack and Cosmic Wings. I’ve never heard of any of these places and their menu was so small it made it appear as if they were start ups or perhaps family owned smaller businesses. I’m glad I did a little research because interesting enough a lot of larger corporations are actually creating these virtual restaurants as an extension to their large chains. Cosmic Wings is actually owned by Apple Bees and Tender Shack is owned by Outback Steakhouse.
Cosmic Wings offers Cheeto dusted wings and Tender Shack serves up seasoned chicken tenders with a variety of sauces. What I don’t understand is why they don’t offer these items on their own larger corp menus? Why bother opening a “virtual” restaurant with an entirely new menu. It feels like they are suspiciously trying to make you believe you’re eating from a small business.
Have you run across these places or ones like them?
Do you feel there’s some trickery involved?