July 29, 2008

Fall Collections 2008: Urban Decay 24/7 Concealer Pencil Review

I admit that I’m easily jaded when it comes to new collections, cosmetics, makeup, skincare, etc..lately. It’s difficult to impress me more and more. I try so many new and exciting items and many disappoint however I have come across a product that has the greatness to become an absolute cult favorite in my humblest opinion.

As part of it’s exciting Fall Collection Urban Decay has released a concealer pencil entitled 24/7 Concealer Pencil. I can’t begin to tell you how excited I am about this product. I was a bit disappointed with the Too Faced Mineral Water pencil I recently tried so when I heard about Urban Decay 24/7 Concealer Pencil I expected much of the same outcome when testing it out. Most of these pencil style concealers are difficult to blend, feel waxy and hard, and just aren’t pigmented enough to cover up problem areas, etc….

Not the case for 24/7 Concealer Pencil.

Wow, simply wow.

Get one. Immediately. You need this product in your beauty arsenal. It’s absolutely essential you have one!

First off the name is completely fitting with the product. Urban Decay 24/7 Eye Liners are extremely popular with the masses due to their creamy consistency and effortless glide across the eye. It just so happens that the 24/7 Concealer Pencil has an identical soft, creamy formula as the eye pencils!

Urban Decay’s Potion Primer has become a staple and essential cult item with many makeup fans and I think this new concealer has the potential for that greatness! First of all the general idea of fitting a moist, creamy, blendable concealer into a pencil is absolutely awesome. Have you ever successfully used a concealer pencil that contained a formula with all those key benefits? I haven’t.

The color I got was CIA which is the lightest shade available. It might have been a bit too light but I don’t mind as I liked the way it brightened my eye area up and created a nice awake look to my eyes.

The product is richly pigmented and will cover up any and all problems in particular dark circles under your eyes. It’s advertised as a concealer for blemishes, under eye circles, redness, etc….I’ve used mine for only my eye area and I’m impressed with the results. It woke up my tired eyes and offered excellent coverage for dark circles and the extra luggage I sometimes sport around my eye area.

The texture is a soft, creamy moisturizing concealer that blends with little effort. The idea of not having to dip into a pot for my concealer or squeeze a mess of liquid out of a tube totally pleases me to no end. Just swipe and go. Easy. Simplicity like this is worth the price! The formula is not drying nor does it settle into fine lines. It smooths beautifully under the eye covering up problems while creating a matte, flawless finish.

The product sports a dose of Vitamin E and also contains a new ingredient called Microsponge which absorbs excess oil and prevents further breakouts and clogged pores. The absorbing excess oil is pretty exciting for those that sport oily lids. A bit of this will be a wonderful prep to mattify your lids in preparation for your eye makeup.

I’m also loving this for after eye makeup touch ups. I get major fall out and I find that after I apply my shadow, pigments, etc…if I swipe a bit of this under my eyes and blend it gets rid of my fall out mess and gives me a fresh under eye area minus chunks of shimmer and glitter from my shadow.

The portability of the product is a major plus. Tuck it in your purse for quick touch ups on the go! Perfection!

For some reason the finish, texture, and formula quite reminds me of YSL’s popular Touche Eclat Radiant. The only difference being Urban Decay sports a pencil design and is heaps cheaper! It’s safe to say that this can easily be used as a quick highlighter as well for quick touch ups to your face. Smooth a little down the sides of your nose and blend outwards for a fresh face.

The pencil is available in four shades and comes with it’s own sharpener for $16 USD. It’s available for sale now from both Urban Decay and Sephora.

This comes with my highest rating of Muse Approval and I recommend going out and grabbing one as quickly as you can! It’s truly an outstanding product and a must have item! Urban Decay has a winner on it’s hands here and I predict it’ll be extremely popular once the word gets out!

Want to try this?

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Too Faced Mineral Water Review

Dior Skinflash Radiance Booster Pen versus Yves Saint Laurent Touche Eclat Radiant


About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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  • Decorative Diva

    This looks cool! Right now, I mix either my mineral makeup powder under eye concealer with some moisturizer, or my specific foundation with moisturizer to cover up when I have dark circles or blemish type spots to cover.

    I’m guessing a pencil like this, all nice and creamy, would be even easier to use.

    Btw, I sent you some amusing pix.

  • jackieg02

    I am so going to try this out. I am looking for a great under eye concealer, because everything I try, never works out for me. And I just love the 24/7 liners, so that should be great!

  • the Muse

    hi dd!

    God you’re lucky as mineral makeup does nothing for my dark circles 😛

    It’s surreal that they got the formula just right. It’s super creamy and gorgeous 😉 Loving it!

    Oh will go look be prepared though my inbox looks like what hit it and ran so I might have to dig to find them lol!

    Loves ya!

  • the Muse

    hello again jackieg02!

    It’s truly fab. I’m really impressed they got the formula down so good. It’s really good coverage plus feels wonderful on!

    I adore the 24/7 liners too! So awesome!

    Thanks again for the comment 🙂

  • Phyrra

    I find I have to usually mix mineral makeup with my moisturizer to get it to look just right under my eyes, but I rarely do it because I don’t seem to have dark circles much. My health condition makes it so I really need to get at least 6 hours of sleep, else I’m more likely to have a black out (trust me, sucks).

    I hope you’re amused by the pix whenever you get to them. My cat cracks me up.

    Much loves to you!


  • MandyPandy

    I like the concept but the names are downright unbearable! I mean, DEA, NSA, FBI…CIA?!? WTF?!? Were NWA and NAMBLA already taken? Jeeze, Louise, the folks at Urban Decay done lost they damn minds!

    Does it cover spots?

  • sarahPUFFY

    ack, how’d you get it so fast!? I hate not getting perks. ;-;

    I had this on my list to buy anyways since I’m all for makeup on the go [I like sleeping in so sometimes I have to do makeup on the way to school!], but its nice knowing that its awesome anyways!

  • Helena

    omg musey you make me lemm >< i swear those companies should pay you via cosmetics vouchers for such endorsements. btw i emailed you a few days ago, have you received it? it's under [email protected]

  • the Muse

    hey dd!

    You’re lucky. I really have to conceal quite a bit 🙁 yuk! I hate dark circles!

    what sort of health condition 🙁

    If I don’t get 8 or more I’m a grump hehe!

    I’ll go and look shortly hehe 🙂 I could USE a laugh today!

    Loves ya!

  • the Muse

    hi Mandy!

    I though it was kinda cute…concealing…CIA…undercover..get it?

    It does indeed cover spots 😉 It’s pretty pigmented 😉

  • the Muse

    hiya sarah!

    lol 🙂 iz is special girlie!

    It’s truly fab! Covers up tired eyes like a star!

    Loving it 🙂 HG material!

  • the Muse

    hi helena!

    hehe 😉 LOL!!!! Aw thanks 🙂 put in a good word for me would ya?

    No????? resend it??? I don’t think I did but my inbox is HOLY COW disorganized!

    Resend it!

    love yas!

  • petitez

    Sounds great! But I just bought a new concealer from Kate. Too bad. Probably ask u to get one for me after I finish with Kate? 😉

  • the Muse

    but of course miss serene 🙂

    how’s the kate? Was curious ’bout it!

    funny you mentioned KATE I’m wearing the gradical eye quad today 😉

  • sarahPUFFY

    I’m glad I had it written on my wall of post its then! cos I wake up looking like pure hell. my current concealer burns my eyes like hell, and Im sooo sick of it ;-;

  • the Muse

    hey sarah!

    which concealer you using doll?
    sounds awful!

    I think it’s a law as a chick we all wake up looking like hell hehe!

  • sarahPUFFY

    CG’s Invisible Concealer. I’ve had it for a long while, I think its time to get rid of it. I just want something that’s effortless and portable, liquids can just be too messy! ;-;

    I notice people are saying the concealers run a bit lighter than they would like, so I’m thinking the darkest shade is for me…if so, I’ll definitely buy backups!

  • Anonymous


    i’d really like to try this concealer out but i have to order it online. i’m currently a mac nc20 user – do you think the color CIA would be right for me?

  • the Muse

    it is very light which I like b/c it brightens my eye area up!

    I haven’t tried the CG in all honesty..I normally use MUFE lifting concealer but it’s so messy 😛 I only need a drop by somehow I end up with entire gobs on my finger due to the packaging yak!

  • the Muse

    hi Anonymous!

    CIA works well for me and I’m a medium fair. NC20 is mac’s lightest shade so it should work fine however it does actually run a bit lighter than NC20. Personally I like my concealer this light b/c it brightens my eye area. I think it should work well on your NC20 tone!

    Hope this helps!

    I believe UD (and sephora) has a great return policy if it fails to work!

  • Betty

    Hi Muse! You said it comes with it's own sharpener? Or do you mean you have to buy the Grind House Sharpener seperately? I'm confused >_<

  • the Muse

    hi betty!

    The grindhouse sharpener is separate. This comes with a small sharpener 🙂

    Hope this helps!