Hehe I like when Ulta dupes Bare Essentials. Kinda cracks me up. A few months ago we had a muse about the Ulta Smokey Eye Kit.
Taking it one step further we now have the Ulta All About the Eyes 7 Piece Mineral Eye Kit.
The kit includes four mini mineral shadows, mineral eye liner, an eyeshadow brush, and an eye liner brush for $17.50.
What? Ulta needs to make a buck too. Props for trying to dupe BE, we applaud your efforts Ulta.