I’m a die hard Urban Decay Primer Potion fan so every time I try a new primer I’m pretty damn critical of it and I’m left nitpicking it apart and comparing it to my beloved UDPP.
I recently purchased Pop Beauty Eye Magnet Primer on a whim even though I KNEW I’d never give up on my Primer Potion but hey variety is the spice of life right? Might as well try something new once and a while.
Was it good?
Find out after the jump!
What is it?
Pop Beauty Eye Magnet Primer promises a little too much in my opinion. It’s simply an eye primer but Pop proceeds to mark it up as a concealer, primer, color intensifier, fine line diffuser, etc…Let’s not call it a dog when its a cat you know what I mean? It’s just simply a little too much so I’ll stick to simply dubbing it as an eyeshadow primer.
It has a nice mattifying formula so oily lid users can rejoice at how well it will sooth oily lids and make them nice and matte for shadows. It has a click pen applicator so it easily applies by dabbing on or brushing on with the brush applicator. The packaging should appeal for those who can’t stand Urban Decay’s packaging. It does indeed allow shadows to last quite longer however not as long as my Primer Potion as I seen some creasing towards the 7th hour of use where as my shadow is normally bulletproof for the day until I decide to take it off and not before.
I absolutely hate the peach color. The color makes me look tired and doesn’t do a fine job of concealing as it primes so I’d much rather a transparent formula as I use Benefit Lemon Aid prior to primer anyway to brighten my eyes up. This color simply drowns me out and makes my eyes look hooded and exhausted. It dries down super fast so you do have to quickly start dabbing because as soon as it makes contact with your skin it dries down. And without a quick hand you’ll get a powdery, uneven, and crease-y finish within seconds of application. It’s $18 and a mere 0.08 oz in size. Urban Decay Primer Potion is the same price and 0.34 oz in size!
Who might like it?
- Anyone who believes that peach does wonders for darkness around their eyes.
- Anyone who likes a concealer that dries down to a super matte finish.
- Anyone who likes click pen applicators and isn’t a fond fan of the Urban Decay packaging.
Who might not like it?
- Anyone who doesn’t like paying alot more for alot less!
- Anyone who thinks peach concealer or primer makes them look tired.
- Anyone who has drier skin and doesn’t like a matte formula.
- Anyone who is already a fond fan and dedicated user of Urban Decay Primer Potion.
- Anyone who’s seriously slow moving during application (this bad boy dries down SUPER fast so you have to be quick!).
The primer failed to impress me and I had very little to say that was good about it. I honestly can’t see myself ever replacing my own primer for this one and felt like the formula was lacking a fair bit plus the final cost is absurd compared to the amount of product I get with Urban Decay which is the same price.
Not one of Pop’s better products.
Disclosure: The following item was purchased by me for review purposes (and because I like flinging my money at makeup products of any kind) on Musings of a Muse. For further information please see my FTC Guidelines or my Disclosure/Disclaimer posts.