September 1, 2010

Zoya Nail Spoons: Zoya Wants To Spoon With You!

I never claimed to know much about the mysterious world of obsessed nail fanatics. Who are you people and do you really exist? I mean being a makeup junkie is oh so common but nail girl’s that are absolutely bonkers over the next shade of purple varnish is the stuff of urban legends for beauty geeks like myself.

Do girl’s seriously go ga-ga for the next great color release? Are they obsessively collecting nail polishes the way some of us collect eyeshadows?


Not but seriously….I can relate even though I’m not a nail girl.

But I will say I was kinda excited when I heard Zoya wanted to spoon with me…well…not excited like that.


Instead of depending on poor web shop swatches you can now head over to and choose any number of Zoya Spoons to purchase and have shipped to you so you can get a real feel for a color prior to purchasing.

How’s it work?

The spoons are a handle with a nail shaped tip that have the actual nail polish shade painted on. Hold the spoon up to your nail to see how it’ll look on. Each spoon will set you back .50 cents with free shipping and you’ll receive a promo code for a credit equal to the amount of spoons you purchase that can be used on your next Zoya purchase.

Pretty nifty isn’t it?

I can’t help but wish that Sephora and MAC would embrace a similar idea for lipgloss, eyeshadow, etc….how cool would it be to get actual swatches to your house of products you’re really wanting to own but scared to purchase online because you’re worried it won’t look as great as it does online.

What do you think of the Zoya Spoon idea?

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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  • yl

    its a really cool idea but at the same time, i cant help but think of how environmentally unfriendly this idea is! all those plastic spoons!

    • Asha

      Well, nail polish isn’t eco frendly to begin with, so i guess it doesn’t really make a difference…

  • Lulu

    I am one of these crazy nail girls… I’m also a crazy lipgloss and crazy eyeshadow girl too so no excuse. But yes… I do frantically wait for the new shades to come out even though they’re ALMOST the same as others I have. It’s sad. I currently have 118 nail polish’s at the moment… but just as many lipglosses so I don’t feel so bad!

    These seem like an awesome idea, a shame I won’t be able to get them in the UK but hopefully it’ll be an idea that catches on.

    • the Muse

      damn lulu you’re my hero LOL! I just can’t picture myself collecting nail polish! The shades really appeal but I just don’t have the patient to actually do my nails…if that makes sense 😀 I hope it does!

      • lulubell

        Totally makes sense, I used to be like that and I’ve just suddenly got addicted. I think because I’m quite good at is now it makes it more fun, something to do whilst watching tv!

        • the Muse

          lulubell I’d love to say that I’ll sit down and do my nails but I’m so impatient with stuff like that. can’t relax while it dries 😀

  • Christa

    I’m a polish fanatic myself. (Oh, let’s not count the bottles shall we?) With all the great blog posts and MUA nail boardies, there are so many great swatches that I would never spend a $1 a piece (seriously!) for plastic swatches.

    I wish companies would spend more time taking actual photo swatches to accurately represent the color on the nail.

    • the Muse

      hey christa you do get your $ back and credited towards a bottle purchase 😀

      • Christa

        Hmm. Well, that’s an improvement! I also learned that the price is actually 50 cents per stick. I think I’ll still stick with bloggers and word of mouth though. 🙂

        • the Muse

          hi christa yup that’s what I said in the post hun, 50 cents each 🙂 bloggers/word of mouth is great! no doubt. But these are nice when you can’t find a swatch I guess!? But don’t quote me, I’m not a nail girl.

  • Bora

    Crazy nail girl (200+ bottles), crazy fragrance girl (+150 bottles not including sample collection) and crazy make-up girl here. And proud of it! I’m a die-hard collector and although I resist nail polish as much as possible, the brand make it so hard when they keep coming up with new technology and formulas to product hitherto impossible shades such as holographics, flakies, microshimmer…. (glassy look comes over my eyes)

    • the Muse

      damn bora you are going to be my hero when you move LOL how you going to pack it all up girl!

      • Bora

        Half the stuff is in England so it’s not a completely dire situation. As for the other half well I shall fill my luggage with make-up goodies and everything else shall be considered non-essentials. Who needs clothes when you have 20 different green nail varnishes?

        • the Muse

          LOL bora sounds about right. Who needs other stuff when you got a suitcase full of makeup and green polish…! underwear?! We can do without it! 😀

  • Comrade_Garlic

    My local beauty supply has these with the new Zoya collections. They are great. You really do see the true color with these. You also can gauge how it works on your skin tone. I’d love to see more brands do this. I’d rather spend a few dollars for real color swatches, and get that back on a purchase, then spend $$ for something I don’ know will work. I know I never send anything back. This would save me money.

  • sammie

    hmmmm…i think it’s a good idea…i still would prefer if zoya just sold their polishes at sephora or ulta or sally’s so i could try them there…. having the spoons doesn’t help me know the formula or consistency or anything!

  • electronicfly

    NICE! The $0.50 is so cheap, and you get it back in credit anyway.. but it would still be great if companies try their bestest best to provide accurate swatches/descriptions for the colors.

  • CucumPear

    Hey, we so do exist and this *points at self* is one. And yes, we do tend to get a little excited about new collections. 😛
    But as for the spoons, I love the idea! Now if only Zoya shipped internationally…

  • BV

    I think this is a fantastic idea. I am also a nail freak as well as a makeup lover and this is a great idea Zoya!!

    Every nail freak is different. I go for 1. formula, 2. uniqueness of colours and 3. the brush. I may have hundreds of colours but I know what are definite holes in my collection that need to be filled…

    Nails are wonderful because I can easily go OTT with them in terms of colours I would be way too afraid to with eye shadows. Being Asian some eyeshadows can make you look like the lead in a Chinese opera.. which is okay if you are a Chinese opera singer but not if you work in a 9 to 5 job in town. HA.

    I think one of the signs of a true nail freak is that you make up colours in your head. Sometimes I look at some object in real life (eg mouldy growth on a dead tree stump) and I think – I want THAT COLOUR! hehehehe


    1. Nail polishes last forever – you don’t have to worry about things going rancid cos it is just a whole bunch of chemicals to begin with.
    2. They are small and excellent for easy storage.
    3. They are cheap – even Chanel polishes are only $23 – it is pretty affordable collection wise…

    I hope you will one day join us in our nail loving obsession…

    Oh well, we all need hobbies I guess.

    • the Muse

      LOL BV I do that with shadow..look at different things and say god that would look fab in an eyeshadow :-D!!!!!!!!!!!! perhaps one day I can be convinced :D!

  • Paloma

    Hey chick! I love nail polish! I almost died when OPI came out with Alice in Wonderland and Shrek! I don’t have anywhere near as many as I would like, but I have about 20 bottles or so…give or take. I can’t wait to get my polish, perfumes and other things out of storage 🙁

  • Kacey

    Another crazy nail girl here! Lol yes, it’s true, the nail world goes totally bonkers over new releases and this shade or that new trend – it’s very similar to the makeup world. I love to keep up with everything in both realms, though my stash sizes can’t even begin to compare with most nail OR beauty junkies lol. I’m not a collector – I just love love love pretty things lol. I’m a big fan of the Zoya spoon idea, mainly because I have indeed been in the situation where I’ve purchased a beautiful polish online that I discover looks pretty grody on me in person. Well, never again! 😛

    • the Muse

      lol kacey good to meet you crazy nail girl 😀 I think the spools are rather a nifty little idea!