April 15, 2011

Dr. Jart at Sephora BB Creams Come to the US Market

Finally the US is catching the BB Cream bug. I’ve been using BB Creams for about three or four years now. They are my sole foundation option simply because they are one of the few base products that don’t oxidize quickly on my skin. Add to the fact that they are super creamy and moisturizing for my dry skin and I’m a happy girl indeed.

If you’ve never tried a BB Cream or you simply don’t know what one is please visit an old post I did by clicking here to brush up on what a BB Cream is and does.

I’m really excited today to announce that Dr. Jart has brought his BB Creams to Sephora!

Check it!

These are truly the first BB Creams I’ve seen “officially” within the US market. The fact that a huge retailer like Sephora is carrying Dr. Jart is pretty brilliant. I’ve tried and own a few Dr. Jart BB Creams already as I purchased them from Korea and I’m very curious how the formula pans out now that the line is offered in the US.

Like most BB Creams these are available in a single shade selections. Missha, a popular Korean brand, offers many of their BB Creams in a few shades which is uncommon as BB Creams are supposed to adjust to your skin tone however many folks find they are too light in most cases. You do have to keep in mind that BB Creams are the rage in Asia thus they are produced for such a skin tone.

In the case of the US market, I’m not sure how well BB Creams will be embraced particularly because of the single color standard…hey, we’re in America, not everyone is the same color around here! That does make it kinda difficult for everyone to indulge however the product line up at Sephora is very vague about the product and makes it seem like it’s a serum of sorts rather than a foundation product. Honestly, this is a bit misleading as anyone can log in, read the very interesting blurb, proceed to purchase it, and be disappointed when it arrives in a creamy shade of beige when in fact the person who orders has a tan skin tone or a porcelain one, etc….

Basically what I’m trying to say is the introduction to the product is very vague particularly if you have no idea what a BB Cream is and honestly, I do believe many makeup users have never heard of the product before unless they are Asian or very interested in products abroad.

Here’s a look at the two products being offered.

Dr. Jart Water Fuse Beauty Balm SPF 25 PA
A one-step skin perfecting balm that minimizes the need for foundation or concealer. A moisturizer, sunscreen, and treatment serum, this all-in-one product also hides imperfections. Made with 50 percent water, Dr. Jart’s Advanced Water Bead Technology helps hydrate and maintain healthy moisture for a dewy, fresh look. Like a drink for your skin, once applied, tiny droplets of water appear before being quickly absorbed, generating an instant soothing and cooling effect.

Dr. Jart Premium Beauty Balm SPF 45 PA+++
A one-step balm that perfects the appearance of skin while protecting it from the sun and environmental factors. A moisturizer, sunscreen, and treatment serum, this all-in-one product also includes advanced brightening properties. Ideal under makeup, its natural looking coverage minimizes the appearance of imperfections and evens the skin tone. Antioxidant bio-peptides and adenosine protect skin from harsh environmental factors while restoring firmness and elasticity.

As you can see it seems like the product is a moisturizer or serum of sorts. They aren’t really telling you it’s a foundation product. I think it can prove confusing if you have no idea what a BB Cream. I think it’s particularly interesting they fail to say that the product is tinted…

I’ve personally ordered both. I have over 40 BB Creams in my current stash from various Korean Brands all of which can probably be easily duped by the two above however I’m curious to see if the formula has been downgraded at all from what I know of Korean and Asian BB Creams in general.

BB Creams have long since been the rage in Korea and have evolved to various Asian countries, it’s delightful that we’ll finally see this trend hit the market here in the US. Whether or not it’ll be as popular as it is in Asia, well, that really remains to be seen….

Do use BB Creams?

Do share!

I’m very happy to say that Dr. Jart is now available at www.Sephora.com

This feels like makeup history in the making!

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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  • tina

    my life is now complete! i hope they didnt downgrade the formula 🙁

  • Colleen

    Thanks to you, Muse, I have been wanting to try a BB cream. I’m contemplating getting one of these with my VIB discount.

    • the Muse

      go for it colleen worst that can happen is you hate and can return it and get your cash back ;D!

      • Colleen

        That’s true. Ok you twisted my arm ;). I;m having trouble deciding which one to get: I like the high spf and anti-aging properties of the premium balm, but I like the hydrating/redness-reducing aspectof the water one.

        • the Muse

          be aware colleen ever water base I’ve tried has always had really shizzy pigmentation. :-/ It’s a nice cooling base but it runs thin and running with subtle color so I don’t want your first experience with a bb cream to be a crappy one ;-D I haven’t tried this one of course but maybe it’s better than the ones I’ve tried from Korea!

          • the Muse

            ps missha makes good bb creams and you can buy them from the US shop would is a safe place to buy from.

          • Colleen

            Thanks Muse! I’ll check out the Missha onesand decide between those and the non-water balm. thnaks for all the help!

  • Wendy

    Oooh yay I almost ordered this on Amazon and glad I decided to wait! Question for you, though! I saw the rejuvenating (silver packaging) on a blog and was interested in that… it’s $25.99 versus $32, which would you recommend if you’ve tried any of them? I’m not sure which to go for!

    • the Muse

      wendy I can’t say as I’ve tried Dr Jart BB’s but I haven’t tried the US ones yet so I can’t recommend them without every having tried these two yet 🙂 Dr Jart in general makes amazing BB Creams, I have a few from Korea but at Sephora, not sure yet 🙂

      • Wendy

        hm, might be safer to go for the one on Amazon since it’s the non US version, and has higher spf (35 versus 25?)… ooooh decisions! Hates.

  • Luna

    Definitely have this in my cart for the Sephora sale–I’ve been curious about BB Creams for a while, but I don’t know the first thing about shopping for Korean products so this will be my first try. My ONLY concern, after looking at the ingredients on the website, is the silicone. Which totally tends to freak out my skin. But hey, like you said, worst thing that happens is I return it to Sephora, right?

    • the Muse

      mmm luna just noticed that, good find. Hopefully won’t effect me either as it makes me itchy as hell. Exactly Sephora is such a great place for returning without probs!

  • Kelly C.

    Interesting! I’ve heard about blemish balm creams on and off at MUA, but had no idea what they really were about until I read your linked article just now : D Do you know if these Dr. Jart ones have whitening ingredients in them? That’s the only thing that would possibly turn me off of trying these. I like my tan!

    • the Muse

      Hey Kelly. Happy you enjoyed the post. They say they are brightening but not sure if they will whiten as of yet….not sure on ingreds yet but will let you know. I am of the mentality that they prob won’t whiten, US market doesn’t embrace whitening skincare/makeup as much as the Asian one does so they prob won’t whiten but just brighten!

      • Kelly C.

        Cool, brighten I can get behind. I look forward to your review!

        I know we are much more tanning product friendly here in the US than whitening, for sure, though one is no more silly than the other. I just like my natural summer color; I’m from Florida and moved to Oregon about a year and a half ago, and have never been so pale in my life!

  • Felicia

    AWWW I want this but that is way out of my budget. I’ve already been spending a lot on cosmetics lately.

  • Cait

    Argh I really want this….I’ve been wanting to try BB cream for awhile but I hate buying makeup online. I’m really pale though (I always buy the lightest shade of foundation available)….i wonder if I’d have a problem with these. I suppose the worst that can happen is I hate it and return it lol.

    • the Muse

      cait they have good return policy at sephora so no harm no foul ;D!

  • clementine

    I’m curious to see the pricing… Knowing how much they jack up Japanese stuff, I’m not looking forward to the numbers, LOL.

  • Angela

    This is so exciting! I picked up a sample of Dr. Young brand BB cream at the Plaza Hotel shop beauty section last year and have been hooked ever since. I can’t wait to try this.

  • Maggie

    I tested these at my Sephora store today! Oddly enough, the oil-free, water-based one (in the blue tube) was a thicker consistency than the anti-aging one. The anti-aging one almost felt liquidy, like a thick serum, while the blue one feels like a traditional bb cream. I didn’t test them on my face, so I can’t tell how well they cover. It’s not the lightest-color bb cream I’ve come across (but by no means tan), so maybe it would be more suitable for the boarder public. Both had a glowy finish (probably what they mean by brightening), but they didn’t dry down on the back on my hands as fast as I’d like (especially the thicker blue one). I didn’t notice any whitening ingredient per se, but I’m also of the opinion that they aren’t really meant to whiten, but just to brighten. So I think the only whitening effect you’d get is if the color is just too light for you. :p The anti-aging one was a tad bit more peachy than the blue one. The blue one was lighter in color when spread out, though it may be just because it was thicker and thus heavier coverage. I didn’t notice any strong grey-tones (yay). I’m definitely looking forward to your more in-depth and experienced review. 🙂

  • Comrade Garlic

    I’m lucky I live between 2 large Korean populations. So I can get a few brands locally. But depending on the store they are pricey. The last one I bought was the Clio Diamond Rose. It was $49! And that was at the supermarket. I didn’t really like the Dr. Jart creams I’ve tried. But Sephora’s price is pretty good. If it takes off maybe BB creams will get cheaper in the US.

  • Cara

    I’ve been on the BB hunt myself! Now with this Sephora sale going on… I may have to try this out! 😀

  • KimmyDarling

    Oh, Muse. [Sigh] It sounds like just the thing I’ve been looking for. I think I need it.

  • Patricia

    Hello! just wondering if you’ve tried Skin Food’s Platinum Grape BB Cream (with SPF45)? I’ve been wanting to buy it but can’t justify the splurge since i’ve got 4 BB creams and 2 foundations on my dresser right now! (Ahem: Etude House x2, Face Shop FAce&It HD, Tony Molly triple expert, Dior Forever Foundation, And MUFE HD).

    But i want it .. only if it’s got The Muse Approval!

    Oh, in line with korean products, have you tried the Tony MOlly Concealer pot? It’s dirt cheap in Korea (W4,000 = $4?). I got shade 1 and am LOVING IT!

  • nicci

    finally, I was about to order one from Skin79 but I’ll try these out and use my VIB discount 🙂

  • April

    The US market must be getting more receptive to these. MAC will release one online in July.

    • the Muse

      ah that’s brilliant about time too April as I’ve had the MAC one that was released in Asia for several months now!

  • Rosely

    Hi muse. Since you purchased both, which one would you recommend? I’ve always been interested in bb creams but never made the dive because they all seem so similar and offer a variety of benefits that I’m not sure my skin needs. All I want is just some healthy coverage! Also, since you have seen these in the flesh, what’s the color range like? I think I’m about nc25. Tia.

    • the Muse

      I can’t recommend any Rosely as I haven’t gotten them yet hun. I just ordered them and waiting for them to ship. Only seen them online so far. As soon as I get them will review and share details. 🙂

  • jac-kie

    used bb creams for a bit over a year now, i’ve tried:
    * missha perfect cover
    * missha vita matte
    * palagong bb
    * baviphat magic girls
    * skinfood peach sake
    * skinfood mushroom
    * skin79 purple
    * skin79 hot pink
    & my fave is the skin79 hot pink, followed by the purple [which has zero coverage really… but my skins not too bad in general =)

    • the Muse

      pink label and gold skin79 was two of my fabs as well Jackie. I kinda sorta like the magic girl series but it isn’t the best I tried 😀 the rest I’ve tried as well but none that stick out for me :D!

  • Alicia

    “A moisturizer, sunscreen, and treatment serum, this all-in-one product also hides imperfections” – that is amazing…I’m also looking to hydrate my skin, as well as have some coverage. Does this product give enough coverage to wear alone? That is my only concern..but other than that, I have to make a trip to Sephora to try this out!

  • Olga

    Thank for the information! I actually started using BB cream 3 weeks ago (I’m using Missha Perfect Cover) and I love it. It doesn’t make my face as shiny as any other foundations out there. I’ve been able to go all day without blotting.

    • the Muse

      my pleasure olga 🙂 I’m glad to hear it’s working for you!

  • Sara

    Dimethicone, Dimethicone, Dimethicone…why must you always spoil the party? Doesn’t seem to be enough that you show up, but you bring your friend, Trimethicone too. *le sigh*

    The idea behind them is brilliant, too bad they’d never come in a color to suit my pale skin.

    • Cait

      They might suit your skin. I’m super pale too, and I stopped by Sephora today to pick one up. I swatched the one with the higher SPF in the gold tube and it was terrible….a weird orangey-red color. However, I bought the one in the blue-green tube and I actually think I’m going to like it. It seems to look fairly good on my skin, although I’ve only had it on about a half hour, so I don’t know know if the color will get weird later. worth a try though, since you can return it.

  • Majick

    hmmm, is this anything like the product Perf-fect makes? I think that’s how it’s spelled. ALthough the Perf-fect product has tint, it doesn’t have sunscreen. They say it can be used alone over moisturizer w/ spf or under foundation as a primer.
    I’m using it now and I’m on the fence about it. It really does do a nice job of smoothing lines etc. and it’s supposed to have “good for your skin” stuff in it but it sounds a lot like these products with a much higher price tag.
    ANyway… the jury is still out on the Perf-fect products. I can’t wait for your review of the Dr. Jart BB creams.

  • Beverly

    ok so I went to Sephora today, and although I didn’t have the extra douh to splurge on one of these today I did get to try them out. They hadn’t been put on display yet but one of the nice ladies grabbed a tester from the back and said she could get me one if I wanted to buy it. I liked the Water Fuse (blue) one alot. It IS tinted but the color was pretty neutral and blended in with my skin (I am a light olive-y type) really nicely and was quite light and not greasy or sticky. The Premium version had better packaging! but the tint was darker and to me seemed like a more orangey/reddish color than the Water Fuse and it was slightly heavier and a wee bit sticky/greasy and harder to blend– IMO. Ok thats my contribution 🙂 Def going to get the Water Fuse at some point in the future.

  • marron

    do you think they’ll be available in store? I was at sephora a couple weeks ago and could not find any of the BITE stuff

    • the Muse

      i haven’t seen it yet either marron but I’m sure they have plans to bring it in store 🙂

  • rose

    interesting to hear the feedback, it looks like the coloration will be similar to a tinted moisturizer?

    • the Muse

      somewhat rose yes but formula is normally richer, creamier, and more pigmented than a TM or at least BB creams from Asia are like that ;D!

  • ashley

    i have extremly pale skin, i have the skin79 pink one. its a tad dark for my nc10 skin. I like Skin 79 do you know if any of there products are lighter Or have you come across something lighter in your staf of 40 bb creams… its addicting!!