June 7, 2012

L’Oreal Voluminous Power Volume Collagen Mascara Review

L’Oreal Voluminous Power Volume Collagen Mascara sounds like something epic. When you throw around words like “power” and “collagen” I think it really excites beauty junkies…

Whoa a power mascara…! This has to be good.

But in typical fashion L’Oreal Voluminous Power Volume Collagen Mascara shows more of a mediocre finish than a powerful one.

Seriously, I think with a name like Voluminous Power Volume Collagen Mascara you’d expect some sort of incredibly touch the ceiling lash look but that’s sadly not the case.

As with most L’Oreal mascaras, I find this formula average at best.

Now don’t get me wrong here because I know some folks swear to the mascara gods that L’Oreal makes the most amazing mascaras ever created. I happen to fall into the “This is too much for drugstore mascara, it doesn’t work the way I want it to” group of people. Sorry…!

Some folks will probably use this and think the earth moved soon after application and some folks, myself included, won’t feel that movement and perhaps let a little cry out about the fact it cost them near $12 dollars. Ouch, you hurt my feelings L’Oreal!

Voluminous Power Volume Collagen Mascara contains little collagen spheres but honestly, I don’t see ’em and I don’t feel ’em so I guess I have to take their word for it that they are inside the mix. The formula promises 15x volume for a fuller look. Honestly, I get great length from it but I’m not seeing the volume factor at all.

This comes with a really nice fuller brush. Although full it still manages to grasp lashes nicely without poking into your eye. The formula is lightweight and doesn’t leave lashes feeling crunchy or stiff. The lighter formula also ensures that lashes don’t go limp and droopy so it does hold curl fairly well.

I purchased the waterproof version which removed easily and didn’t flake or smudge.

Overall, I think a mascara marketed for volumizing lashes should probably do just that. Unfortunately, I’m seeing the length here but not the volume. It sounds terribly exciting and incredibly brilliant in theory but once I tried it I wasn’t terribly impressed. Perhaps the $12 wouldn’t make me feel nearly as bad if I saw results but I can’t help but think a few dollars extra and I could have gotten a mascara at Sephora that actually worked.


Tried it?

Do share!

This is available now at drugstores.

I purchased this item.

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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  • Sarah

    seems like it did a good job lengthening but yeah not much in the volumizing department. boo hoo!

  • Michelle D

    I did not like this either. I didn’t get much volume, it clumped, and, in my experience, does not hold up very well for a waterproof mascara. It barely survived an afternoon walk (it wasn’t even that hot or humid that day). Fail!

    • the Muse

      no issues with fading or anything michelle but just didn’t wow me either. did you get the WP version!?

      • Michelle D

        Yes, I did get the wp version. I’m not even sure why I bought it, because generally I don’t like L’Oreal’s mascaras.

  • Allison

    This looks much better on you than it did on me! I just threw my tube out!

  • Barbara

    Oh, I tried it and I hated it. My lashes are atypical from what I’ve learned talking to other people. I have a ton of them and they’re very long. This brush is awful because it made my lashes clump together and after using another brush to break the lashes up, some of it would flake off my tips so length was difficult to get. I kept it for a few weeks but ended up tossing it entirely because it was too much work. It also convinced me to look for other brands. My mascara brushes need a ton of long bristles for it to work out and every one of the new silicone types I’ve tried are a no go.

  • Quinctia

    I think it looks very natural on you, so if you were going for that…

  • Laura

    Where in the world was this $12?!? At Target, I believe it’s around $7 or $8. I typically have good results with L’oreal mascaras, so I may give this one a try.

  • K.B.

    I really like this mascara. It’s not an HG mascara for me, but I love L’Oreal’s volumizing mascaras (esp. the Million Lashes and the Telescopic Explosion Carbon Black).

    P.S. I just got back from spending an extra long weekend in your neck of the woods (ish?), and I think I’ll be going to bed extra early tonight. lol

      • K.B.

        Exhausting! lol I’ve been to NYC before, but my friend hadn’t, so we did a lot of touristy things. We did a lot of walking the first day we were there (from Times Square to the Met via Central Park, and then back), because she didn’t listen to my warning about city blocks vs. regular blocks, so my feet are in bad shape. lol We also saw several shows (if you haven’t seen Memphis yet, GO). The subway isn’t as scary (or confusing) as I thought it was 11 years ago, so the next time I visit, I won’t stay in the middle of Times Square (even though it was nice to be no more than 2 blocks from most of the shows we saw).

        • the Muse

          aw sounds so fun!!!!!!! sometimes I forget how great the city is when seeing it through a tourist eyes ;-D I haven’t seen Memphis yet but was plotting a Fall show. That good? ;-D

          Even tired, I’m glad you had a blast! You had good weather too, hasn’t been crazy humid/hot lately so the weather is ideal for walking!

          • K.B.

            Yeah, it was GORGEOUS while we were there. We’ve hit 100+ twice where I live (we started getting 90ish degree temps in freakin’ APRIL), so I definitely lucked out with the weather.

            You should see Memphis before Adam Pascal leaves the show sometime in September. The main female lead is absolutely amazing. She’s easily the best performer I saw on Broadway while we were there. I wanted to go back and watch the show at least one more time before we left, but my friend wasn’t down for that. lol

  • HautePJ

    I’m with ya, Muse. I was underwhelmed with how it performed. It gave my lashes length but the volume wasn’t there. It sort of reminds me of the same effect that Maybelline’s Full & Soft has, but I wasn’t expecting that with this formula. I really like the Voluminous False Fiber Lash but this was a let down :(. I’ve seen CVS mark up their prices so much lately that I’m not even sure if I’m still getting a deal after I use the Beauty Club Rewards and ExtraBucks….Bed, Bath and Beyond has the best prices here in Northern VA!

  • Cupcake

    I thought it was AMAZING!!! Worked so well for me, I seen the volume and the length instantly. It just didn’t last a full 24 hours, but it works for me. I normally have really short small lashes and it made it look like I was wearing false lashes.

  • Sue

    Very disappointed with the product. The brush became a clumped up mess after 2 wks of using it. The mascara would flake up after a few hours after applying. Not worth the money, reconsider before purchasing.

  • Kae

    It actually did amazing things for my eyelashes … almost as good as Diorshow! I don’t buy waterproof mascara, so I got the regular one. Maybe that’s everyone’s problem stems from? I’ve never had luck with WP, it never comes off, clumps, weighs my lashes down. I used this stuff and got nothing but compliments and even my bf noticed a difference! Amazing stuff, new holy grail.

  • Judy

    Absolutely the worst mascara I have ever purchased. By the end of about 3 weeks I noticed the fibers were disapearing from the wand. I thought it must be my imagination. No it wasn’t. Last week I had to go buy another mascara and I can assure you it wasn’t a L’Oreal product.

  • Sillymom

    I agree with Kae! I have used every single name brand mascara out there and I have to say that the regular Power Volume Colagen…not waterproof, works wonders! I have fuller, longer, darker, and healthier lashes and it washes off easily. In fact, I put it on, wait a minute, then put on another coat or two, and my blonde barely there lashes look almost like I put fake expensives lashes on! I love it! So again, try the regular one, NOT waterproof.