August 30, 2012

the Balm Powder to the People Brush Review

This was provided to me by a brand for review but all opinions expressed are my own

the Balm Powder to the People is a new range of Pro Series Brushes that the brand has created and launched for Fall 2012.

Considering the Balm never really had a brush set before this could prove exciting!

I’ve been following them for a long time now and I only ever remember them having a kabuki so I was excited about this launch.

Have a look!

This a cruelty-free line of brushes made from a mix of ox, boar, and goat, and synthetic hairs and fibers. The collection consists of five full size brushes ranging in prices from $29.50 to $24.50.

Each of the handles of the brushes has a whimsical print featuring the brush’s name. They are kinda a fun, funky looking brush but don’t let the “cute” handles and look fool you, they actually pack quality behind all that whimsy!

Brushes Include:

  • the Balm Powder to the People Powder Brush $29.50
  • the Balm Blend a Hand Tapered Foundation Brush $26.50
  • the Balm Give Crease a Chance All-Over Eyeshadow Brush/Eye Blending Brush $26.50
  • the Balm Eye Believe Double-sided Eyebrow/Eyeliner Brush $24.50
  • the Balm Crease, Love, and Happiness Smudger Brush/Tapered Crease Brush $24.50

The brushes have soft bristles with a nice density so the bristles aren’t flopping around during application. I’ve been using them for about two weeks now and they pretty much live a happy shed-free existence.

I have to say I’m at a point I can’t live without the Give Crease a Chance and Crease, Love and Happiness. Both of these are incredible brushes. I like how the blending brush sides are just a little smaller than crease/blending brushes I already own from brands like MAC. This smaller head makes it easier for me to blend into the crease without causing a big mess or going to high up my eye area. Both of these brushes have become instant hits with me.

What I don’t like?

It’s great getting two brushes in one but I dislike the storage on these. I typically store in old vintage jars and bottles on my vanity and having a dual sided brush makes it hard to store in those jars without bending or smooshing the bristles.

But no problem, I just lay them flat in a drawer.

I think these might be overlooked by some due to the price tag. Some folks quiver at the idea of dishing out over $20 for a makeup brush. But believe me, you need the right tools to apply your make so I really don’t see a problem with the price overall. You’re going to spend that on a MAC brush anyway and you only get one brush, at least with the Balm’s selection most of these have two sides to enjoy!


Muse Approval for Give Crease a Chance and Crease, Love and Happiness, really loved these two brushes and I imagine they’ll become a staple part of my daily makeup regime.

the Balm Powder to the People Brush Collection is available now at

This was provided to me by a brand for review but all opinions expressed are my own

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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  • Bianca

    just so you know…it says ‘cruelty line of brushes’. i think you forgot to add the ‘free’.

  • redlipsblackhair

    Thanks for this review! I was going to pick these up but not anymore since they’re not cruelty-free.

  • Olivia

    Did you know the balm is now being sold at Duane Reade?!?! No more of Sephora’s stocking issues!!!! WOO!

  • Cindy

    You make an extremely valid point about spending that much on a MAC brush, but some of these are double ended. Thank you for working that out for me ;]

  • Quinctia

    Let me tell you, if you want a nice, small crease brush…there’s this two-pack of CVS’s Essence of Beauty brand. The first is my go-to size for regular application (I find normal crease brushes are good for precision), and then there’s this tiny one! So great for when you want to just specifically aim for the crease or do an inner corner highlight. And they’re cheap! Haven’t personally had any issues with bleeding/shedding.

    I don’t know if they’re cruelty free or not, because it’s not something I personally pay attention to with my purchasing.

  • tammy

    are these very soft? are they soft like mac brushes? did you experience any shedding? is the crease brush scratchy on the eye?

    • the Muse

      hi tammy did you read the review? pretty much covered it all in there 🙂 hope it helps!

  • Bethany

    These are on sale for half-price on Haute Look until the 26th. I tried to resist buying them, but they are so cute. I decided to get Give Crease a Chance and Crease, Love, and Happiness. Hopefully they will have them again the next time the Balm is on Haute Look and I can pick up the rest.