Juice Beauty is the first brand to introduce CC Cream to the US market (and no Olay doesn’t count considering they simply renamed a product they already had available).
CC Creams are the next generation BB Cream and I’m sure you’ll see a ton of it as we head into Winter 2012 and Spring 2013. “CC” stands for Conceal and Correct and offers the same benefits as a BB Cream but in a beefier formula.
Juice Beauty’s new CC Cream ($39) promises a 12 in 1 formula with an anti-aging formula that address fine lines, wrinkles, and sun damage. Available in two shades it supposedly matches and enhances many skin types.
- Repairs damage
- Evens skin tone & texture
- Firms & improves elasticity
- Reduces fine lines & wrinkles
- Creates a radiant, glowing complexion
- Balances skin tone
- Rich in antioxidants
- Protects with chemical free SPF 30
- Ultimate moisturizer
- Skin perfecting color
The only CC Creams I’ve tried so far was one from Korea and the Chanel CC Cream launched in Japan recently. I’ll be reviewing both soon.
I think CC Cream has the potential to blow up a little too hard the way BB Cream did. This leads to poor marketing choices by brands who promise us the world and deliver very few of the benefits they claim so I’ll probably be a little selective with my purchases….!
We’ll see though.
I look forward to discovering them with you!
Juice Beauty’s Stem Cellular Repair CC Cream is available for pre-order (it ships in December) at www.juicebeauty.com