No. 50 Serum Foundation Primer is It Cosmetics new multitasking gem! It Cosmetics No. 50 Serum Foundation Primer not only acts to prime your skin for makeup but also offers the benefits of an anti-aging serum.
Take a look!
Infused with a host of beneficial ingredients this primer slash skincare treatment prepares skin for makeup offering a hydrating finish and a fresh citrus scent.
It Cosmetics packs this in a pump jar packaging but also comes with a dropper if you prefer. The pump allows for the perfect amount of product to dispense without over doing it. I think if you liked and enjoy products like Hourglass No 28 you’ll enjoy this as it contains a host of over 50 essential oils, butters, botanicals, fruit, and plant based extracts as well as antioxidants and vitamins.
I admit I love Hourglass No 28 it’s HG (holy grail) for me but I must say that No. 50 has a better formula as it is easier to wear in both the Winter and Summer months. No 28 is a richer texture with a far more emollient texture where as No. 50 is a far quicker absorbing formula that’s more suitable for all seasonal weather.
If you have drier or aging skin I’d recommend it for you. You can use it in place of your moisturizer if the weather is warmer or if you need more moisture go ahead and apply it over your normal moisturizer of choice and follow up with your foundation or bb cream and makeup.
It has a bright citrus-y scent that’s quite strong and pleasant but if you’re are sensitive to fragrance in your skincare beware.
I find the texture beautiful as it sinks in perfectly, offers a nice hydrating finish, and creates a smoother appearance for my makeup, softening patchy, flakier areas and allowing my makeup to apply with ease.
It can multitask as your daily moisturizer as well or as a serum prior to your night cream!
If you have dry skin I’d recommend checking this out. I love the idea of a multitasking primer that performs several tasks with skin loving ingredients.
Available at QVC.com or learn more at www.itcosmetics.com