May 2, 2013

Almay Smart Shade CC Cream for Summer 2013

Almay CC Cream

Almay CC Cream is a new Smart Shade Complex Correction that is launching along with a new Almay Smart Shade Bronzer for Summer 2013 at drugstores.

This is an exciting release as it is one of the first CC Creams I’m seeing in US drugstores outside of Olay’s relabeled Color Rehab CC Cream.

Take a look!

Almay Smart Shade CC Cream

This promises to correct, even out skin tone, and protect with an SPF 35. It comes in three shade selections which are Light, Light/Medium, and Medium. It does embrace the Almay’s Smart Shade technology which is supposed to adapt to your skin tone.

There’s also a new Smart Shade Bronzer that launched that looks very similiar to the Smart Shade Blushes I reviewed a few months ago.

Almay Smart Shade Bronzer

I’m quite curious what the formula is like on the CC Cream so I did purchase one and I’ve been testing it out this week so expect a review shortly.

I located the display at Harmons but I imagine it’ll pop up in other drugstores shortly!

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment.

Leave a Comment


  • Cj

    Am I the only one that doesn’t really care for the whole shade adjusting start off white turn into your perfect shade blah blah blah crap?

    • Susan K

      I’m with you CJ. I dislike the entire concept, seems shady (pun intended). I don’t buy anything that says shade adjusting, weather it be gloss, foundation, blush or whatever. Just give me the color right off the bat!

  • Bettie

    I actually love Almay foundations (clear complexion and TLC, never tried any smart shade stuff). So I am hoping that it’s nice! Looking forward to the review!

    • Bettie

      To clarify, I know this isn’t foundation. But I’d love to find a BB/CC cream with decent coverage from the drugstore! Here’s hoping.

  • Elle

    I feel CC cream is not as oily as BB cream but CC coverage is not that good

  • Heather N King

    I never use products from Almay, but this one has piqued my curiosity. Thanks for the post!