December 3, 2013

Almay CC Concealer Brightener Available for Spring 2014

almay smart shade collection spring 2014

Almay CC Concealer + Brightener and Almay Smart Shade CC Luminous Primer are two brand new Almay Spring 2014 launches and Almay also repromotes Smart Shade Skin Matching Makeup in this display.

Take a look!

Almay CC Concealer + Brightener is available in three shade selections and includes a creamy concealer on one side and a softer pale pink in the other (kinda like Benefit Eye Bright). There’s also a new Almay Smart Shade CC Luminous Primer in this collection that moisturizers skin, adds glow, and protects with an SPF 15.

Almay CC Concealer Brightener Spring 2014

Almay Smart Shade CC Luminous Primer spring 2014

The interesting thing about this collection is Almay Smart Shade Skin Matching Makeup gets repromoted here but there are two formulas with two different packagings. The thing is everything about them is the same outside of the packaging and the fact that one contains an SPF 20 and the other SPF 15? It was slightly confusing to me! This is a self adjusting foundation product that Almay has already done in the past so I doubt the formula has been revamped too much outside the packaging….!

I saw the display at Harmons last week and it should launch more widespread end of December and into January for Spring 2014.

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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  • lyz

    Last time I tried an almay product it was extremely orange. I wish they would redo the formula