H&M is stepping up its beauty game come Fall 2015 as they release a brand new selection of H&M Makeup come Fall ranging in prices from $2.99 to $24.99. But wait, this isn’t all about beauty as H&M will also have haircare, body care, and even beauty tools coming to H&M stores.
The H&M Makeup Collection for Fall 2015 is a very big launch of over 700 beautifully packaged beauty and makeup items which will also be followed up by seasonal and limited edition color collections. The new line will replace H&M’s current collection and is a more premium selection of beauty.
The rrival of its first full range beauty collection at H&M also brings forward a newly dedicated beauty area without stores to help customers experiment with the new products!
“We are very excited to offer ‘fashion for the face’ at H&M. It’s an opportunity to be inventive and creative, and to have fun with colors,” says Sara Wallander, concept designer at H&M Beauty.
The price range will go from budget to nearly mid range at $2.99 to $24.99 on skincare, makeup, haircare, and tools.
As you can see from the images it looks like H&M is pulling out all the tops with this collection!
I’m looking forward to seeing where they go with this. If it turns out as good as the Topshop Makeup Collection I’m sure we’ll be in for a treat!
Are you excited about a new H&M beauty launch?