December 30, 2015

Maybelline Lasting Drama Waterproof Gel Pencil Review & Swatches

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I purchased this item and I receive a small commission if you shop using the links in this post.

Maybelline Lasting Drama Waterproof Gel Pencils

Maybelline Lasting Drama Waterproof Gel Pencil by Eye Studio ($7.99) is a new gel eyeliner that promises a wear of up to 16 hours that’s available in ten shade selections that’s launching with the Maybelline Spring 2016 Collection at drugstores.

As you know L’Oreal Infallible Silkissime Eyeliner released a slew of gorgeous shades for Fall 2014. I mean do we need anything other than Silkissime in our life at this point? If you’re clipping coupons and take advantage of BOGO offers at the drugstore you’ve likely, at this point, collected all the shades for like $5 or $6 bucks each. And you also likely know that they are just as fabulous as Urban Decay 24/7 Glide-Eye Pencils.

So do we need another budget eyeliner in our lives? Hells yes especially one as beautifully textured as the new Maybelline Lasting Drama Waterproof Gel Pencil.

Maybelline Lasting Drama Waterproof Gel Pencil

Maybelline Lasting Drama Waterproof Gel Pencil are 0.038 oz in size and $7.99 each (Or Buy 1, Get 1 50% at Ulta) so they are competitively priced and sized compared to L’Oreal’s $8.99 Silkissime Pencil.

Much like Silkissime they promise up the 16 hours of wear and this is in fact the only area they fail in or at least I suspect they will fail in this area but more on that in a bit….

I purchased five shades and I don’t regret a single one of them. All five shades have a glossy finish with a slick, creamy consistency that glides across the lash line super, duper easily. You barely have to touch the pencil to your skin as it just glides on like oil. It’s a very smooth, even, soft application that’s a joy to use. I find color eyeliners a pain to use on my waterline as most don’t have an easy glide! Even Urban Decay’s formula doesn’t work great on my waterline and this is one area that Lasting Drama Waterproof Gel Pencil excels. Not only do they provide fantastic, rich, vibrant color on my lash line but they also do a fab job getting that same intense color on my waterline with super ease of application. They kinda have a soft, slick texture that felt a bit silicone-like when I swatched on my arm.

I have drier eyes I experienced no issues with smearing, fading, cracking, or flaking. All the shades wore fabulously long and didn’t come off until I removed them at the end of the night. On my waterline the wear is shorter at around three hours which is one reason I think these won’t play nice with oily lids.

I think the texture of the pencil is a little too slick and a little too glossy for oily lids so I’m doubting you’ll get 16 hours of wear from them. Many reader’s with oily skin comment about how Urban Decay’s formula is a bit too creamy for them and it slides right off and I suspect you’ll see that from Maybelline Lasting Drama Waterproof Gel Pencil as well. I don’t personally have this issue and they wore fine on mine but I’m just making a bit assumption the slicker, creamier texture might not be the ideal pick for oily eye lids.

Maybelline Polished Amethyst Lasting Drama Waterproof Gel Pencil

Maybelline Polished Amethyst Lasting Drama Waterproof Gel Pencil

Maybelline Silken Turquoise Lasting Drama Waterproof Gel Pencil

Maybelline Silken Turquoise Lasting Drama Waterproof Gel Pencil

Maybelline Sleek Onyx Lasting Drama Waterproof Gel Pencil

Maybelline Sleek Onyx Lasting Drama Waterproof Gel Pencil

Maybelline Striking Cooper Lasting Drama Waterproof Gel Pencil

Maybelline Striking Cooper Lasting Drama Waterproof Gel Pencil

Maybelline Glossy Emerald Lasting Drama Waterproof Gel Pencil

Maybelline Glossy Emerald Lasting Drama Waterproof Gel Pencil

Maybelline Lasting Drama Waterproof Gel Pencil Swatches (Polished Amethyst, Glossy Emerald, Black Onyx, Silken Turquoise, Striking Copper)

Maybelline Lasting Drama Waterproof Gel Pencil Swatches (Polished Amethyst, Glossy Emerald, Black Onyx, Silken Turquoise, Striking Copper)

All in all if you like a glossy, creamier eyeliner that takes absolutely no effort to apply you’ll adore Maybelline Lasting Drama Waterproof Gel Pencil. I’m skeptical about the longer wear on oily skin but on my own dry skin they wore fabulously well and had excellent pigmentation and a beautiful formula.

Loving ’em!

Sure we have a great drugstore eyeliner already out there in L’Oreal’s formula but I do urge you to check out Maybelline Lasting Drama Waterproof Gel Pencil as dare I say the formula is even more creamier.

Get them now at drugstores or online at ulta.com and drugstore.com.
Tried them already?

Do share!

Affiliate / Purchased
I purchased this item and I receive a small commission if you shop using the links in this post.

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

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Comments

  • Annabel Reid

    Great post! Love the look of these liners as I am a big fan of the Urban Decay ones. I hope they are out in the UK though as we tend to lack behind in the makeup department. That last colour the copper one is GORGEOUS! So unique.

  • AJ

    Muse, this is an interesting offering, considering that L’Oreal owns Maybelline. In fact, in late 2013 they purchased Urban Decay, as well. I’m curious as to what the differences are among these gel liners. (I’ve also noticed how, since L’Oreal purchased UD, both L’Oreal and Maybelline are now selling palettes very similar to the Naked line.) Why would I spend $$$ for UD when I can spend $ for L’Oreal or Maybelline? I don’t get it.

    • Isabella Muse

      I’m always confused about Maybelline and L’Oreal being sister brands because I always feel like the quality differs with both brands, you’d expect they’d have similar formulas but they don’t. It’s weird to me 🙂 However, I have to say that the naked palettes I’ve reviewed on here from Maybelline are really NOT the quality you’d get from Urban Decay so that splurge is well worth your money imho. Urban Decay Eyeshadow compared to L’oreal and Maybelline is like comparing apples and oranges, there just isn’t any comparison in terms of quality! The liners though, well, those are a great budget pick up if you’re not wanting to shell the $$$ on UD 🙂

  • Tara

    Why can’t we get a drugstore brand gel pencil bronze! I can’t find one anywhere. All I find is a lighter copper.

  • Terry Lam

    If only these were really waterproof!!!! Ugh that would be amazing and in my dreams . It’s so hard to find a great drugstore waterline eyeliner for oily and watery lids as myself. Can you look into Lancôme newest eyeliner Muse???

  • Natalie Brown

    These shades are gorgeous! I’m glad they wore well for you too. I’m going to have to check them out. 🙂

  • Kimkats

    Oh crap….. Now I see how well my low-buy for 2016 is going to go….. I gotta have at lest the green and amethyst ones, and will probably jump on the copper one too! But in deference to my low-buy, I will wait til they are on sale and I have a coupon. That’s almost like a low-buy, right? RIGHT??

  • Rachel R.

    I was all excited over that beautiful emerald green, which is a shade the L’oreal Silkissime is sorely lacking, but I have really oily lids. Maybe it would still work as a pop of color on my lower lashline. That area is much drier.

    That rosy copper shade is gorgeous, and I never met a purple I didn’t like…

  • genevieve

    Wow – what fabulous colours and they are SO good! I hope we get them here. They seem to be incredible products for the price. No wonder you love them so much.
    Thank you for the review Isabella.
    Happy New Year to you.

  • Ashley

    These are beautiful. I’m going to have to buy them all, at that price and consistency what’s not to love!

  • Lacy

    I found this display at Kmart first of all places! I grabbed the turquoise, nude and white and I am loving them all. They are so dreamy gliding across.

  • The Silver Nail

    I went to Ulta looking for these, and they only had Onyx, Charcoal, and Toffee (brown). I got the black and the brown and LOVE them on my dry skin. They apply like a dream, hardly need any pressure at all. I think I like these more than my UD eye liner pencils and will be going back for Charcoal plus Amethyst, Emerald, and Copper if they get those in.

  • Kelli

    A small tip for girls and guys with oily lids: wipe your eyelids with a soft tissue, then apply eyeliner and primer and such. This has increased my wear times for up to 4 hours!!