It’s true Benefit Lemon Aid is discontinued. Can we have a few moments of silence for a most beloved beauty product? Earlier last week, someone emailed me and asked, “Is Benefit Lemon Aid discontinued?” And I was quick to answer, “No, of course not!”
You see, I knew that Benefit was repackaging a lot of their core concealers like Boi-ing and Erase Paste and they have plans on releasing some sort of new eye brightening product. Lord knows, my concealer life started with Boi-ing! I was obsessed with it for a very long time but for some reason it stopped working on my drier eyes and it’s been many years since I used it.
Update: Benefit Lemon Aid is available for $15 with Free Shipping at hsn.com.
But one my love never, ever died for Lemon Aid. It’s a cult product that I honestly never dreams that Benefit would discontinue.
After that e-mail I got to thinking about some comments a few reader’s made back in December saying that Lemon Aid was going to be axed. I shrugged it off at the time but after that e-mail I was like hmmm…..
Wasn’t Lemon Aid also going to be repackaged during the Boi-ing/Erase Paste reboot? I automatically assumed that was the case but I got worried so, I decided to ask Benefit directly.
And they confirmed it, Lemon Aid is not coming back.
I am beyond devastated. It’s a product I use every single day on my eyelids. I love how it brightens up my eye area and preps it for makeup. Hell, some people even contour with it! I couldn’t believe that they would be discontinuing a product that is beloved by so many Bene Babes.
But sadly, it’s true. Lemon Aid is gone….!
If you search online it shows as out of stock at many larger retailers such as Ulta and Sephora.
I haven’t technically checked in stores yet. I’ve been meaning to get out there and grab at least five pots because it disappears forever.
I sure hope that Benefit comes out with something similiar but their new eye brightener doesn’t appear to have a yellow in the lot.
We shall see!
Will you miss Lemon Aid?