I’m not really sure what I expected from Tarte Lifted Sweatproof Mascara ($23) but I was honestly surprised and delighted by it. I guess I shouldn’t be surprised really because I am a big fan and supporter of Lights, Camera, and Lashes so, why would it be surprising that Lifted Sweatproof Mascara was just as incredible?
Well, maybe on some hidden level I wasn’t really taking their entire Athleisure Collection serious. Maybe I can’t really take athleisure in general serious? It makes me think of J-Lo’s dubsmash, “Yoga pants yaassss!”
Tarte Lifted Sweatproof Mascara launched a few months ago and was somewhat marketed as “gym” mascara. You know, that mascara you can run 5 miles in, do a spinning class with, and get it an hour of yoga without it smearing or giving you a bad case of racoon eyes. I workout at home at stupid o’clock in the morning without a face full of makeup on in my basement. Wearing mascara is the least thing I’m thinking about when I’m sweating on my treadmill. I’ll be the first to say that it’s ridiculous to market makeup to workout in but hey, I get it! Some people want to look their very best no matter the situation and that’s cool.
Of course, to test this I wore it through a workout and on my drier eyes it was fab. Didn’t smear, didn’t smudge, no issues there but keep in mind my mascara very rarely smears anyway! It removes super easily as well at the end of the day with oil-based eye makeup remover.
What’s so wonderful about it anyway? I wouldn’t say the wear was what impressed me. What did impress me was the simple applicator and packaging and the fact that all this somehow translated into full, lush lashes. How did that happen? I always expect that I need some sort of big fancy applicator to get the best looking lashes. Tarte’s unassuming bushy, traditional applicator works a treat at lifting lashes upwards and out while giving them a fuller, longer appearance. I’m going to throw it out there and say this stuff worked even better than Lights, Camera, Lashes! It just gave my lashes nice lift and length. Interestingly enough I even like the brown black formula that matched my own lash shade perfectly and gave me a doe-like look! Not to mention it didn’t make my lashes stiff or crunchy and it didn’t flake off as the day progresses.
Does anyone know if this is limited edition?
I sure hope not.
A Big Muse Approval for Tarte Lifted Sweatproof Mascara.
You need it.