October 26, 2017

Thank You for Being a Friend

I’ve never actually celebrated a blogging anniversary on Musings of a Muse and today isn’t an anniversary but I realized while looking at some of my numbers today that I’ve been blogging over 10 years, and I’ve done 21,824 posts, gotten 315,895 comments, and uploaded over 78,000 photos.

How’s that for history? I’m officially a dinosaur! Beauty, makeup, and the community it lives and thrives off of has changed dramatically over the years. Nowadays most millennials don’t have the attention span for a regular beauty blog but instead turn to social media, Instagram in particular, for their daily fix of makeup and beauty. I get it. We live very busy lives and the quickest fix of beauty we can get the more time we have to be doing the dozen other things we have going on.

But I continue to chug on as I have the best readers around. You guys make doing this so much fun. There are days I wake up at 4AM so I can take photos and write posts for the day ahead. And some of those days I just want to throw my comforter over my head and sleep until 6ish like most normal people. But I remind myself there are brilliant people eagerly waiting for new posts and news on beauty and I wouldn’t want to disappoint any of you. Waking up at stupid o’clock to work on posts for the day is worth it when I’m surrounded by you, my friends and extended family, to share the love of makeup and beauty with.

So, thanks. Thanks for making me laugh out loud daily with your comments and commentary on makeup. Thanks for teaching me some new technique to achieve that “perfect flick” with liquid liner. Thanks for educating me on a host of different things. I feel like I learn something new daily from all of you!

So, thanks for being a friend to me and Musings of a Muse!

177 Comments

About the Muse

Isabella MuseIsabella is just an average everyday geeky girl who doesn’t blend her eyeshadow correctly, wears too much blush, and hopes she never finds her holy grail products because she likes the thrill of the chase so much. Her mission is to bring you super honest reviews on makeup, skincare, fragrance and all things beauty. She’s in no way an expert on the topic and she sure as hell isn’t a super model. But she’s passionate about makeup and is seeking like-minded individuals that like pina coladas, getting caught in the rain, and ones that enjoy spending hundreds of dollars at Sephora without feeling buyer’s remorse. If you’re that person feel free to reach out and leave a comment or follow me on Facebook, Instagram, Twitter, and Bloglovin‘.

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Comments

  • L

    Thanks for all of your hard work with the blog! I love coming here to read about sales, reviews, and your musings. You have such a great combination of high-medium end makeup reviews and drugstore makeup reviews. I also appreciate your relate-able opinions on products… you always show how a “normal” person would use a product (vs a professional makeup artist or instagramer/youtuber who have all day long to practice putting on makeup and professional lighting that doesn’t show how a product would actually look in everyday life)! So thank you, Muse!

    • Isabella Muse

      thanks L! Thanks a lot ;-D sometimes I get a lot of negativity because my photos are perfect so it is WONDERFUL to hear that at least someone gets something out of the reviews/pics/etc… ;-D That’s what I am aiming for here. “REAL LIFE” and not model perfect Photoshop smoothing perfection ;-D Thank you <3!

      • Christina

        Yes, your realistic photos are extremely valuable. Anything can look good when you photoshop it; plus, sometimes I forget how pretty the simple looks can be, so it’s nice to see it on you. πŸ™‚

        • Isabella Muse

          Aw thanks! I’m so NOT a good photographer nor do I even look good in photos but I try ;-D <3!

    • Hammo

      Thank YOU Muse, for being my favourite beauty blog! When I get home from work my routine is: remove shoes/jacket/contact lenses; feed cats; power up Musings of a Muse! Cheers!

  • Maritza

    Congratulations Muse! And thank you for your great work. I find your blog a place to scape when I need some me time ! So thank you for the sanity πŸ™‚

    • Isabella Muse

      aw thanks <3! You always have a home here to embrace the insanity hehe!

  • Johanna

    I have been a silent reader for the past 2 years and love your posts Keep up the hard work, we really appreciate it!

  • Christina

    Thank you Muse! I love your blog. Your writing is witty and sincere. Seriously keep up the good work. I have you bookmarked and check you every day while I have my morning coffee. Really appreciate your efforts. πŸ˜‰
    PS – I learned something fabulous today and don’t know how else to share with the world so I will slap it here. The new Real Techniques Instapop Cheek Brush is PERFECT for fitting into and getting product out of the Benefit boxed blushes! Also tested on my Clinique Cheek Pops and it is also handy for picking up product from them. Both of those blushes I have always struggled finding the right brushes for them and felt like I was missing something. That new brush is great, highly recommend. Anyway as a fellow blush addict thought you might enjoy also.
    Have a great day. Congratulations!

    • Isabella Muse

      aw thanks Christina! <3! Really I appreciate you guys so much! I had to google the Instapop blush because I'm one of those people that has all the RT brushes but I don't know the names of them lol! YASSS! I have that brush so now I'm happy to try them with my Benefit boxes lol! I always find it heard to get a brush into those. the ones they come with are alright but I still prefer a fuller brush to apply! thanks! going to try it with galifornia!

    • kjh

      I got so fed up, depotted them all. They are cute, but pretty inconvenient. The brush could be useful for any powder product set deep in a container, though. Really didn’t like a fluffy knocking around in there.

  • Kay

    Amazing stats Muse, thank you so much for everything you do to bring us your reviews, news and other great content! In my first year of uni I finally had disposable income to buy whatever makeup I wanted I was obsessed with Urban Decay, but I wouldn’t buy a single thing that wasn’t Muse approved. I waited so eagerly for your review of any new release I had my eye on and since I let myself branch out a bit from UD you’ve introduced me to some amazing brands and products!

    Go Muse!

    • Isabella Muse

      aw thank you kay πŸ™‚ <3!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

  • Maria

    Thanks Muse. I love reading your blog everyday and you tempt me with nice items. Love your honest reviews and swatches. I feel like you are my friend. Keep up the great work.

  • Lily Kelley

    Love your posts and look forward to them daily. Real life not model post is what i also love the blog . Keep up the good work and CONGRATS!!!

  • Wendy Sue

    I’ve been reading your blog for probably 8 of those 10 years. And IT IS THE BEST BEAUTY BLOG on the internet. Thank you for being here everyday , helping me go bankrupt! ROFL!!!!!! Love you girl!

    • Isabella Muse

      omg I had no idea you’ve been reading that long! Thank YOUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUUU! haha <3 Love ya ;-D <3!

      • Wendy Sue

        oh yeah i go way back. I remember the day I found your blog! I used to be into Estee Lauder big time and was searching for information on a product, I don’t remember which — and I found a review of it on your site. I loved how you wrote and how down to earth you are — friendly, not snooty and I felt you and I really had a lot of the same taste in makeup. But I read for years without commenting, then one day I said hey I’m just going to jump right in there! now you can’t shut me up LOL

        • Isabella Muse

          aw thanks Wendy πŸ˜€ <3! man I can't believe it's been that long ;-D I haven't blogged EL in a while haha I miss them!

          • Wendy Sue

            meh, there is nothing to miss, their products never change. I used to love them when all my friends were saying they were for old ladies, now I’m an old lady and I don’t like them anymore LOL

  • Christina D.

    My Sista from Another Mista…you are the bomb, La Belle Muse! You are my fave for so many reasons: your honest and very fair reviews…your references to pop culture, literature and of course music…your sense of humor…all the hard work you do is so appreciated and valued. I can honestly say that my transition from drugstore to big girl makeup was in no small part thanks to you and Musings!

    AND (drumroll, please)…you are a fellow NYC native and resident!

    • Isabella Muse

      awwwwwwwwwww sis don’t make me cry I love you so much πŸ˜€ thank you for being such a great friend and sister πŸ™‚ <3 and of course fellow New Yarker πŸ˜€

  • kjh

    What I would like to thank you for, especially, is the push down the rabbit hole into AB/KB skincare. That was 10 years ago? You really were the first, esp with the color cos from K. Your humor and great, fun attitude always brightens the day, and is informative as well. Analysis requires text, and always will. I should listen to people who cannot find the virtually next door highway without their WiFi? 2 turns and hold your breath? Cannot walk without a phone? 5 25-30 y.o.s in a room smoking weed, normal. No one talking, everyone on a device? Don’t think so. They text across the room to each other. Device addiction has moved us away from text based to fast, picture based media. I think it is both dangerous for the attention span (which is that of a gnat) and a very bad idea to delegate what used to be brain functions to a handheld device. To me IG is Italian Grayhounds. Iggies rule. You’d love one. It’d be so you.

    • kjh

      Aaaand, you introduced me to Hautelook, where I first scored 4 Balm blushes for the price of one. You rule for saving us $.

    • Isabella Muse

      HA omg I am so happy to be recognized for doing K Beauty and Asian Beauty before it became a “thing” lol! ;-D Thank you so so much <3! lol I know what you mean about texting in the same room, hell on the same couch lol! ITA with every single you said just now especially the attention span of a gnat lol!

  • Emily

    I’m so happy I found your blog. I do look forward to your posts every day, and funnily enough, today I was searching your blog for a review of the philosophy micro delivery peel, and happened upon a post about your favorites of 2007. That’s the year I became a mom. I wasn’t into makeup or skincare at all at the time, and there were things on your list I have never even heard of. It was like it was from a different generation. I can’t believe how things have changed, and I love that you’ve been doing this so long and I truly hope you never stop and never change. Thank you for all you do!

    • Isabella Muse

      ha ;-D 2007 omg! πŸ˜€ I was a mega Philosophy girl back in the day ;-D I still am, total miracle worker junkie ;-D thank YOU SO MUCH!

  • Moi

    Congratulations! Those are quite the stats. 4am! Girl, you deserve a dedicated medal! I thougth waking at 5:30 was a feat. You produce outstanding quality blogs, and are definitely one I look for in my Inbox. Pat yourself on the back, and treat yourself to that one special piece of makeup/skin care that you’ve held off on!!! Bravo!!! Moi from Canada

    • Isabella Muse

      thanks Moi! πŸ˜€ <3! thank you very very much! haha like I need motivation to buy more right? LOL!

  • Kath

    Congratulations, Isabella! Looking forward to many more years of your wonderful blog. Cheers!

    • Isabella Muse

      πŸ˜€ thanks kath looking forward to many years with all of you!

  • Carol G

    THANK YOU for all the hard work you do! I used to follow 2 other blogs as well as yours but sadly they up and left without any explanation (which is fine, they really are under no obligation) so you are my MAIN source for makeup news. Please keep up all the awesome work you do. If you decide to stop I will be completely lost!! (No pressure, cough, cough). But seriously I know you have mentioned in the past how early you get up just so you can do your blog posts, you have a FT job and a active social life so I really, truly appreciate everything you do for us makeup junkies. I cannot imagine doing what you do on a daily basis so it is very much appreciated from this end.

    • Isabella Muse

      awww I do so hate when my fav blogs just disappear without any idea what happened! god forbid people get sick or die and we’d never know about it! A few of my favs dropped off into space and I have no idea to this day what happened to them. Aw lol thank you! I’m hear don’t worry! You are TOO SWEET I love you πŸ™‚ thank you for visiting and being a good friend to me and Musings!

  • diane

    one of my all time favorite blogs to read!!! i think i found your blog in 2010 or 2011 when i first was really beginning to get into makeup. never realized how insanely early you wake up to do this so THANK YOU my friend!!! <3 <3

    • Isabella Muse

      aw thank YOU Diane πŸ˜€ I’ve been reading you for ages too! ;-D Us wavy, curly haired girls kinda stick together ;-D You’ve been a wonderful and great friend over the years <3!

  • Colleen

    Absolutely love your blog. I love how you let your personality shine through. Thank you for the great reviews, the laughs, and for never compromising your integrity. Trust you completely.

  • Elaine G

    Thanks to you i look better and am happier!!! Not many can claim that.. you are a true gem!! Congrats & cheers to ## more! Fill in number.
    Elaine G…still on the boat! MARYLAND

    • Isabella Muse

      Aw Elaine thanks SO so so much! Hope you’re having fun on the boat haha ;-D can’t believe you haven’t set foot on land for more than a few days!

  • Z

    Congrats Muse!! We all appreciate the hard work you put into this blog! I’ve been reading your blog daily since college (graduated a long ass time ago LOL) and it’s still in my morning routing to check your post! Definitely one of the best beauty blogs out there, I trust your reviews more than anyone! I especially love your fragrance reviews! Your writings brought scents to life πŸ˜€

    • Isabella Muse

      aw thank you so so so much Z ;-D So glad you enjoy the fragrance ones! I know I don’t do a lot of them because I always fear I’ll bore people but always a delight when I hear someone likes them!

  • Christina

    Awww! Thank you for all your hard work and your great sense of humor! I didn’t realize I’ve been reading your blog for at least 9 years–my how time flies! I love popping by daily (*ahem, obviously more than that!) to see what you have to share with us. I don’t always have time to reply, but I always read your posts. And I love that in addition to makeup, there’s someone else out there who watches dramas as much as I do. LOL! And in the wee hours of the night sometimes! πŸ™‚ Kindred souls, I tell ya!

    Keep up the good work! I wish you many years of success, and may you never lose your spark!

    • Christina

      Scratch that Muse, it’s been ten years. I remember reading you even when I was at my old job and it carried right over into my (then) new job. LOL! I read you every day during lunch hour. Good times! I’m glad to see you have such loyal readers!! I love these group of people!

      • Isabella Muse

        LOL I love you for this. Like it fascinates and amazes me you actually want to spend time reading my bs during lunch time <3! I can't say how flattered I am πŸ™‚

    • Isabella Muse

      aw thanks Christina! I always love talking to you and can’t believe you’ve been reading for so long! ;-D ha! lol I’m still on my Thai drama kick because Mick Tongraya, google you’ll see hehe! ;-D We are indeed kindred souls <3! thank you so so so much!

      • Christina

        LOL! I moved back to K-drama for now. Live Up to Your Name is crazy good and funny! I’ll email you separately about drama so I don’t take up too much space in your makeup blog. LOL! πŸ™‚

  • Lana

    Thanks for all the posts! I also love the mix of high end and drugstore. Don’t ever stop! I don’t know how you do it, and will the palette madness ever stop?
    Lana

    • Isabella Muse

      LOL I know right? Palettes, palettes everywhere lol! πŸ˜€ Thank you for reading Lana!

  • emeris

    10 years is amazing !! Congratulations !! I think I have been reading your blog for about four years now and always look forward to your posts and humor. Your posts always feel like you are having a conversation with us. Hope you have a great day.

  • Dana

    Ive been reading for about 7 or so years. When I first found your blog, I think it was for a Mally product, I had so much fun going back and reading the other multiple years worth of reviews. Keep it up, heres to 10 more!!

  • Etta

    Thank you so much for all the work you do! You introduced me to Korean skincare way before it became a fad! I trust that you always give us your honest opinion. You are a treasure!

  • Kish

    Congratulations!!!! Your blog is truly one of my favorite things, and talking to you has only made it better. You are amazing and I love reading the latest scoop on all things beauty along with anything else that you are excited about. Your enthusiasm and excitement for what you do as well as your interaction with your readers is so genuine. Thank you for what you do. And here’s to 10 more years!! πŸ˜€

  • Grace

    I love your blog! I wake up on Saturday mornings and grab my coffee and cuddle back in bed to read your posts. I love that you love all of the Bath & Body Works stuff and I go back and read your old posts about the Temptations Line. Why can’t they just bring all of that stuff back?! Ugh, a girl can dream….

    • Isabella Muse

      awww thank YOU grace ;-D Ha remember Temptations why oh why do they not bring them back! Sigh….!

  • Rebecca

    Thank you for all your hard work. It is appreciated. You have saved me lots of money over the years, and you’ve helped me to spend money wisely.

  • Susan K

    For about 8 years, almost every single day, I wake up, get my coffee, turn on my laptop, and read your blog. Musings has become an essential part of my morning routine, and helps get my day off to a good start. I thank you! Your friend, Susan K

    • Isabella Muse

      thank you SO much Susan! this made my day <3! Thank you for being a friend πŸ˜€

  • Z

    Congrats, Muse! You’re still one of the blogs that I check every day! I’m so glad you’re still here! I will look forward to your future posts!! Thanks for all the hard work that you’ve done for the past 10 years! I will send you some energy for more exciting posts!!! FIGHTING, CHINGU!!!

  • Linda

    Wow, it takes real dedication to put in the kind of effort that you did for the blog! I’m a lurker around here, have been for years. And I’m a millennial as well! I trust your reviews more than whatever I see on social media, which more often than not are paid ads anyway. Thank you for giving joy to so many of us here!

  • JULIE Fielding

    Wow, that is some SERIOUS dedication! So, I just did a “sent message” search on my hotmail with your name on it, and the oldest message came up from 4/4/2008! 9 1/2 years ago, and I had been reading longer than that! I remember finding you from a Morgen Schick makeup search, and I don’t think I have skipped a day since! Thank you for all you do! You are certainly loved and appreciated by me! xoxo, Julie

    • Isabella Muse

      omg lol1 that’s incredible ;-D I hope I replied because I’m sh*t at email ;-D haha! OMG remember how great Morgen Schick was?! I MISS HER ON HSN!!!!!!!!! ;-D thank you so so much Julie for being such a long time reader!

  • Jin Joo Kim

    I love your blog! As you know there are many out there, but you are one of the few I check on a regular basis! I love the varieties of cosmetics and skincare you review, both affordable and higher end. I first thought your post was to say good-bye, so I was SO relieved it was not.

    Thank you SO much for your work!

    • Isabella Muse

      Oh never good bye πŸ˜€ I love doing this too much to stop <3! Thank YOU so so much πŸ˜€ <3!!!!!!!!!!

  • Jazz

    Thank you for all your hard work and dedication! I’ve been a silent reader for a couple years and your blog has always been my go-to. And I don’t mean just for beauty, but as a getaway from life itself. Your blog never failed me when I had my doubts in life. When I first stumbled onto your blog by accident, I was hooked. I went through as many pages as I could for the next few days. In all honesty, I was never able to finish reading all your posts as there were one too many years to catch up on. I learned my lesson then and that is to check daily to be up to date. Thank you always for your honesty, humor, and most importantly, your dedication to keep this blog running. <3 <3 <3

    • Isabella Muse

      Wow Jazz thank you so so much! You ALWAYS have a friend here πŸ™‚ <3! I'm glad I offered you some comfort over the years that means so much to me <3!

  • Desirea

    Congrats on the milestone! So much hard work goes into this and I appreciate it so much! I rarely comment but I LITERALLY check this site first thing in the morning and then multiple times throughout the day. I love it here

    • Isabella Muse

      THANK YOU so much! The fact you stop by a few times a day is truly flattering!

  • SephoraMAC

    I been with you since 2008!! You were one of the first beauty bloggers I followed back then. I may still have your older emails LOL when your email subscription was titled “Musings of a Muse A Blog of Musings from a Cosmetic Whore” haha
    So happy to have found your site and continue to follow! You provide Great reviews, insight along with a great personality. You are a true GEM. Thanks!

    • Isabella Muse

      OMG YAAAAASSS! ;-D I was told it best best to remove “whore” to make the blog seo friendly lol! I loved it though, it was my fav tag line haha! ;-D <3! Thank you so much for reading so long!

      • Christina

        OMG! I totally forgot that’s what the title used to be! LOL! I don’t even know when you dropped it…LOL!

        • Isabella Muse

          gasp! I can’t remember! It was like during the 4th redesign or so!? Google was being bitchy about stuff like “naked” and ranking down because of it. So I was like ok if they don’t like the word naked in a post title they are sure as hell not going to like me using WHORE in the title of my blog lol!

  • lisana

    You are beloved!
    I stop by nearly everyday to check in on you, must be over 8 years now!
    Your integrity shows.
    L~~x

  • Maria

    I’m newer to your blog, but I always check here for reviews and new products to try. Don’t quit! We love ya!

  • Miss PK

    Nooo! Thank you! ! I second that comment your blog is the BEST beauty blog on the interwebs! Happy, Happy anniversary! Cheers to many more years! I have enjoyed reading your posts and keeping it real! Have a beautiful day!

  • Julia

    I don’t comment much, but I come to your blog all the time. Thanks for investing your time and effort into this blog.

  • Sarah S.

    Thanks for continuing to chug on, Muse! Your blog is unique and I’ve been reading it for at least 8 years πŸ˜€ I don’t spend much time with blogs or beauty videos anymore, but I know your blog is still a great source for all the prettiest makeup and some fun pop culture, too πŸ™‚ One of the few I just won’t give up!

  • Paris B

    Congratulations on hitting that big 10! Us dinos have to stick together you know πŸ˜‰ I appreciate the heads up on beauty news cos you know how it is – sometimes it takes longer to filter down to where I am. Keep blogging and here’s to another 10 more beauty-full years ahead!

    • Isabella Muse

      Aw thanks!!!!!! Spending the last ten years and ten more years blogging by some of the greats like you is time well spent. Thanks for being my blogging bud for so long. I’ve been READING you for at least 9 of my 10 years blogging and we’ve known each other prob that long as well. You’re not a dino as far as I’m concerned, you’re totally a rock star ;-D xoxoxoxoxox love ya so much!

  • Kimmwc03

    Glad to have you as a (virtual) friend, Isabella. I love reading your blog and following you on Insta. Keep doing what you’re doing and being who you are.

    • Isabella Muse

      aw thanks likewise Kim likewise! I’m lucky to have people like you in my life!

  • jonnie

    I’ve been mostly silently following you since 2008. I love your blog. ❀

      • jonnie

        any time, haha! i found your blog when i was deployed and lonely and missing doing girly things so it was literally an oasis in the desert for me at the time!

        • Isabella Muse

          Aw Jonnie wow. Thank you! Thank you for your service as well. This blog wouldn’t be possible without people like you fighting for our freedoms!

  • Christine

    I love your blog. I don’t buy anything makeup- related until I read your review and see your swatches. I still buy far too many eyeshadow palettes, but I’m working on it. Thank you for all you do.

  • Dee

    Thank you for being so dedicated and continuing to write and post. I am amazed at how busy you are and yet you make the time to post and swatch and review. I love your blog and look forward to reading it every morning. I don’t remember how I came upon it but have never stopped reading since I found it, and yours is the only blog I have bookmarked on my iPad and laptop. Congratulations and I wish for you every good thing!

    • Isabella Muse

      Dee, I amaze myself sometimes! Seriously! I squeeze every single second out of the day like it is my last hehe ;-D Thank YOu so so much for reading here! People like you are why this blog is possible as without you there is no fun blogging πŸ˜€

  • Gillie

    Happy Anniversary! One of the things that keeps me reading is that I can tell you have fun putting together posts, even if you’re doing it at stupid-o’clock in the morning. I’m sure you wouldn’t have made it to 10 if it wasn’t fun!

    Thank you for being here for us non-millennials who are not make-up artists by trade. You always look great, but I like that you are open about the fact that not every makeup trick is easy to do.

    I appreciate your honesty, as well as your willingness to review non-mainstream stuff. My skin thanks you for all your Asian skincare reviews!

    Most of all, it makes me happy to see that you get as much of a kick out of blogging as your readers do out of following you. I hope it stays that way for a very long time! πŸ™‚

    • Isabella Muse

      Thanks Gillie! Long time no speak πŸ˜€ Haha! I try, I try! Some mornings I’m a zombie ;-D Thank so much! <3! I love all you guys and truly it's all of you that make this fun!

  • Kristi

    This is my first time commenting but congrats on the 10 yr mark! I’ve been a silent reader for over a year now, and newsletters have served me through my early mornings on the subway (currently writing this in the subway), lunch breaks, or after long shifts. I agree with our current generation not having the attention span to read blogs, but I’m 23 (a millennial, as they say) and I prefer opening up my email and reading your newsletter than scrolling through Instagram anyday! I always felt like I would prefer individual posts about reviews, news, etc rather than having it mixed in with my social media. Once again, thanks for all your hard work! Btw, I understand you live in NYC, how excited are you for the UES Ulta opening up on Veteran Day weekend?!?

    • Isabella Muse

      Hi Kristi! You are so a rare breed ;-D I find I get less and less readers in their early twenties! I also think people in general, be they millennial or otherwise, have just lost patience to actually read anything nowadays. Most want instant gratification and insta-news so to speak versus long winded posts about the latest Urban Decay Palette or MAC launch. It seems like everyone is so busy they can’t take the time out to actually read a full review and just prefer a blurb. I’m not like that personally, I’d rather read something long that posts out faults, pros, and cons versus, “HERE’S A NEW PALETTE! IT’S GREAT! GO BUY IT!” but it seems to be the way of the world lately ;-D Thank you so so much for a daily reader πŸ˜€ JUST what we needed ;-D I am beyond excited they’ll be an Ulta on the east side and that location is gorgeous! It’s great since Sephora is right there as well. So you can jog on over to Ulta from Sephora or vice vera! About time ;D

  • Amy

    I enjoy your blog so much!
    I check in everyday,
    I don’t comment much, but your reviews and topics grap my attention.
    I’ve been reading your bl9g for a couple years, I would miss you if you stop posting.
    Thank you for all the hard work you put into this!

  • Amber

    One of the first things I do every day is check your blog. Yours is actually the only one I read every day. I value your opinions and your comments and your hard work. Congratulations on your success and your “anniversary”.

  • Nancy

    Thank you! I don’t post here often but I look forward to your email every day! I’ve gotten such great advice and found products I didn’t know existed! You rock!

  • Deborah

    Thank you for being here, Muse! Your thoughtful comments and swatching of colors has prevented me from making some costly mistakes and introduced me to many new ideas. From you, I have learned about Korean products and used some of the masks. You provide us with an education about products that I appreciate. I wish you many more years of blogging!

    • Isabella Muse

      thank you so much Deborah <3! I'm so so glad to hear that and flattered you read daily <3!

  • Christine

    I am past 65 and still LOVE make-up and love you, my dear–MY MUSE!! Always look for your newest blog in my mail. DO NOT STOP!! We need your insight and you sure bring a smile to our faces!

  • Penny

    I love your blog too…it is the only blog I read or have time to read. I used to watch lots of videos on You Tube for makeup reviews or how to’s, but all of that has fallen off of my radar…just don’t have enough time. But, I do check email daily and love getting your emails and reading all about everything beauty! Thanks for all of the hard work you put into your blog, it’s definitely something I look forward to! πŸ™‚ β™₯

    • Isabella Muse

      thank you so much penny <3! I'm like you, really don't have the time for youTube I find blogs are just easier to read through vs youTube videos! thanks for choosing me πŸ™‚

  • Susan S.

    I read your posts daily for your honest opinions. You are the deciding factor on whether or not to buy that new product. Thanks for the blog. Congratulations on all the hard work you put into it. I appreciate it!

  • hayley

    You’re so very welcome!!! And thank YOU for making this blog so amazing. Yours is literally the only β€œwritten” blog I follow because other one’s I’ve found just stopped posting, and many just turned their written blogs into yotube channels. I love YouTube channels, but what’s wrong with a good old-fashioned blog? Please don’t turn yours into a YouTube channel, I think i’d Cry.

    • Isabella Muse

      I think a lot of beauty blogs headed to youtube but I’m all about just writing my thoughts down, seems easier haha plus being in front of a camera would take a lot of getting used to for me ;-D I’m glad some people still love blogs <3! I'd never move from this don't worry πŸ˜€ <3! Love ya so so much!

  • Sarah

    Thank you for blogging! I really trust your opinion and find it so useful to be able to search for things and see still photos and concise info. Easier than YouTube in a lot of ways. When I see new stuff I want I often think…wait for her review before you buy it.

  • Molly

    Congratulations!!!!!!!!!!! You’re the only beauty blog that I’ve continued to read since grad school, and I know that you will never sell out and tell us that a product is great because you’ve been paid to say so. You’re the best!

  • Shana k.

    Thank YOU! I’ve been a reader from afar for a long time and always turn to your blog for reviews…”would Isabella give it hugs and pats?” If not it usually gets x’ed off the must try list. I agree you have built such a fantastic community here and it’s so nice to be able to be in the company of fellow beauty junkies who seem to all get along so well. You’ve done a really good thing here and you should be proud. Big hugs !! Xoxo

    • Isabella Muse

      LOL omg Shana I like the idea of hugs and pats haha ;-D <3! Thank you So much for being a reader and friend πŸ˜€ xoxoxoxo!

  • Jane

    Holy moly! Congratulations!

    That is an insane lot of posts and work, Muse. I thank you, especially in the current climate where I’ve been losing my mind on a daily basis. The stability of a simple, happy spot has been invaluable.

    I’ve bee reading you on and off for ten years – that’s outstanding blog longevity. Congratulations!

    • Isabella Muse

      aw thank YOU SO much Jane <3! Your long time readership means so much to me πŸ™‚

  • momo

    Thank you for all the work you put in here. I love that your personality comes thru in the posts you make and the products you chose to review – I work in tech surrounded by tech dudes all day and visiting here gives me a little hangin out with the ladies geekout time during the day that can feel so good when I’m worn out by all the dude-ness in my life. Plus I have gotten lots of great pop culture recs!
    No hard feelings if you ever need to just freakin sleep in til 6am, but I did want to let you know how much I appreciate the site!

  • blee

    Sorry, I’m a day late. I’m thankful for YOU and all you do. You are my pop of color in the day time to see all the new things in Makeup world. I think I found you about 5 years ago. I’m glad and happy that you are still here doing ALLLL that hard work. Thanks again Musey Girl! xoxoxox with much love πŸ™‚

  • ruth

    you’re a pal and confidant!! I absolutely adore you and by clicking on your blog on a whim, I was lucky enough to have made an awesome friend! I think your the bees knees and the work you do here is astounding! *big squishy hugs!*

    • Isabella Muse

      I love ya so hard Ruth and I love you for loving Supernatural as much as I do lol!

  • Bonnie

    Thank you so much Isabella for all the hard work and obvious passion you put into your blog. We’d all be lost without you! Congratulations on your 10 year anniversary!!

  • Kathy

    I’m a recent subscriber, living in a small college town. We just got an Ulta store last summer, for example of “small.” πŸ˜‰

    I enjoy your reviews, the comments, and the scoop on deals.

    I know writing is hard work, so I will take time to say thank YOU!

    • Isabella Muse

      welcome Kathy πŸ™‚ <3! aw thank you so much! xoxoxoxoxoxoxoxoxoxox!

  • Kari

    Your blog has been a great find! Thanks for all the amazing reviews and information. I do have one question… as someone who has way to much makeup, what do you do with al other makeup that you find to be so so or not as good as other products? I always think I will use it some day somehow, but I end up setting it aside and moving on…. thanks!

    • Isabella Muse

      aw thanks Kari! I donate, I gift to friends/family or my mom’s senior group. πŸ™‚

  • Gali

    So many things I love about your blog! I’ve been a regular for about seven years, although a silent one in general. First, your authenticity just shines through, why is that such a rare quality these days? I love to read your fragrance reviews- your passion just so out there! I love your quirkiness and simplicity. You shoot straight reviews that require so much insight. I love your skincare reviews I always find it funny you β€œcomplain” about dry or aging skin and then you look no more than 25 in your pics. I hope you keep on enjoying blogging as we do reading and following!

    • Isabella Muse

      aw thanks gali πŸ™‚ <3! I'm so happy you came out to say this! Thank you so so much! I always feel like I'm putting people asleep with fragrance reviews and always so happy when someone says they like them! πŸ™‚ ha thanks! I wish I was 25!!!! that would be great ;_D <3! thank YOU for your kind kid words!

  • Courtney

    I wholeheartedly love this blog . As many others have mentioned, thank you so much for tirelessly, consistently maintaining it ! It’s a lovely and well-loved platform that I look forward to literally every day, and at times , multiple times a day ! I love reading all the comments too ! This blog has been a saving grace for me at times , when I just want to “get away ” for a moment because of life’s chaos . A huge huge Thank you for this fun place you created for all of us readers!!!!

    • Isabella Muse

      Thank you Courtney xoxoxo πŸ˜€ <3!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! thank you so so much!

  • Char Cropper

    Congratulations on your awesome success! I have thoroughly enjoy your reviews. You have led me in the right direction on so many occasions, especially with skin care. I have flawless skin because of your review of Pixi Beauty back in early 2015! Yes, I still use Tatcha masks, but I am addicted to my Pixi skin care! Makeup…welll..we’re on opposite ends of the color spectrum, ;-)…but that doesn’t stop me from checking out the BGF colors. I love your honesty. Keep up the great work. I look forward to every one of your musings! Cheers!

    • Isabella Muse

      thanks Char! πŸ™‚ <3! I am so happy to hear that! OMG that's amazing πŸ˜€ I'm glad Pixi worked out for you! xoxox thanks for the lovely comment and thanks for being a reader and friend!

  • genevieve

    Congratulations Isabella on a job well done for over a decade – your stats are awe- inspiring, as you are too.
    I love reading your blog and find you an honest, authentic, compassionate and down to earth person.
    So many of us have been saved from unwise purchases because of your realistic reviews.
    You are like a wonderful big sister to all of us.

    • Isabella Muse

      thank you dear πŸ˜€ <3! thank you so so much! xoxoxoxoxoxoxoxoxoxoxo!

  • Brenda C

    I came late to the game reading people’s blogs. There are very few that I read on a consistent basis and yours is one of the best. Down to earth, real, honest and most of all dedicated, that is what makes so many people follow you. Keep doing what you do so good!

  • Lorrie

    Congratulations on ten years Isabella. Truly dedicated. I so enjoy the uniqueness of the items you present….from K Beauty to unique fragrances and the simplest of lip balms. Some bloggers just pick the same old brands over and over. Being one of you older followers, my 24 yo daughter appreciates the heads-up on the latest info as well.

    • Isabella Muse

      thank you lorrie <3! πŸ™‚ thank you so very much! I am very pleased to have you as a reader!

  • Bethanne

    Muse,
    You and your blog are amazing and I look forward to reading your daily posts. It’s truly informative and fun to read your thoughts and see all the photos you take. You’ve managed to build a supportive and informed community and I am proud to be a part of this group. More than that, you are my β€œone stop” shop for all things beauty, skin care, and cosmetics. I honestly don’t like the pretentious bloggers on Instagram or Facebook. I like YOU because you’re the Real Deal. Thank you so much for all you do! Sorry I’m so behind in reading this blog post. I’ve been too busy with college and buying makeup! Love ya!

    • Isabella Muse

      aw thank you so so much Bethanne πŸ˜€ ,3!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! Aw don’t worry! Good luck with school ;-D

  • Teli

    You’re one of the (very) few blogs I still have bookmarked! What would we do without you Muse?

  • Cassie

    Congrats! I’ve been enjoying reading this past year or so, commenting back and forth with you, and finding new products I sometimes need, always want, and oftentimes, find ways to get! Thanks!