October is Breast Cancer Awareness Month and the It Cosmetics Love Beauty Fully Love is the Foundation Brush returns for a limited time to support the cause. With every single purchase of one of a It Cosmetics Love Beauty Fully Love is the Foundation Brush, another will be donated to Look Good Feel Better which is an American Cancer Society Charity that helps women who are undergoing cancer treatments to build their confidence and self esteem through the gift of beauty.
This year, the brush returns with a new handle but the same great cause!
I can’t think of anyone that doesn’t love an It Cosmetics Makeup Brush. They have some of the best brushes around with soft, full, synthetic bristles that never shed and strong, sturdy handles. They are truly works of art and the Love Beauty Fully Love is the Foundation Brush is particularly a beautiful brush due to it’s gorgeous heart shape and design but no worries, this shape doesn’t prevent it from applying cream, liquid, or powder foundations flawlessly.
There’s always that moment I see the brush and I’m like, “Wait, is this going to work?” The shape seems a little odd but don’t worry the way the bristles are placed it applies foundations easily without streaking or uneven application. I always feel like It Brushes can make even the crummiest formula look flawless and perfect on my face.
If you already have this brush from last year you might notice the new handle which which isn’t just metallic pink this year but also metallic pink and glittery! YES! The pink glittery metallic handle appeals to my girly girl side for sure and of course, makes it extra vanity worthy.
It Cosmetics Love Beauty Fully Love is the Foundation Brush is not only a beautiful brush but also one that supports a great cause which makes it a great pick up.
Get it now at ulta.com.