Freeman Beauty Infusion Manuka Honey + Collagen Hydrating Sheet Mask ($3.29) is one of several new sheet masks the brand introduced that are popping up now in drugstores. Everyone already knows how passion and obsessed I am with Asian Sheet Masks however, I’ve had pretty crummy experiences with the ones that have launched here in the states. I was particularly wary of trying out the Freeman Beauty Infusion Sheet Mask Collection due to my experience with their earlier sheet mask releases like the Feeling Beautiful Rose Brightening Facial Paper Mask which made me crazy itchy.
But I decided to give Freeman a second chance in the hopes they might impress me this go round.
The Freeman Beauty Infusion Sheet Mask Collection is pretty high-end looking and feeling. The packaging design is a little more “serious” looking for lack of a better word compared to many of the brand’s other colorful offerings that typically contain images of fruits and such. It’s a pretty basic and “I’m all business” packaging.
There are several formulas available in mask and you can purchase them either in a sheet or a wash off cream. Each sheet mask is apparently infused with serum as well as beauty boosters such as collagen, Vitamin C, peptides, and more.
If you’ve never, ever in your beauty loving life tried a facial sheet mask this launch might have you singing out in praise and joy. However, if you’re very much familiar with sheet masks especially Asian ones there’s room for plenty of disappointment.
I choose the Manuka Honey + Collagen formula which apparently firms and hydrates skin. The mask has slots for your eyes, lips, and nose and you’ll apply it directly to skin and wait for 10 to 20 minutes before removing and patting excess essence into your skin (don’t wash your face after using the mask).
The sheet mask is made out of a thicker cotton fiber which I instantly hated as I prefer a thinner mask as in my experience the essence is absorbed a lot easier when you have a thinner mask on your face. I applied it and it fit the contours of my face well without tearing during the wear or sliding around. It was saturated well enough so I didn’t have any dripping down my neck during the wear. I do wish it had a bit more essence in all honesty but I partially blame the thickness of the mask as it absorbs a lot of the essence into the material leaving very little on your face.
I wore it for 25 minutes while I watched Last Man On Earth which was hysterical, can’t believe they killed Jack Black within seconds of him uttering a few words. After I removed it I didn’t feel like it made any major difference in my skin. It provided the barest amount of moisture and I noticed no firming.
Call me a snob but I continue to prefer the benefits and greater selection of Asian Sheet Masks compared to the mediocre releases we get here in the US.
Freeman Beauty Infusion Manuka Honey + Collagen Hydrating Sheet Mask might be groundbreaking for someone who never experienced the joys of a truly great sheet mask but for those that have? Well, you’ll be disappointed.
Freeman Beauty Infusion Sheet Masks are popping up now at drugstores or ulta.com (buy 1, get 1 40% off).