Mally Beauty and Frozen as in Disney Frozen as in Let It Go, Let It Go is a thing! A makeup thing to be exact! Today, Mally broke the new she has teamed up with Disney to put together a Mally x Frozen limited edition collection that’s “coming soon”. It’s available now at QVC.com!
I honestly sat here with my mouth slightly open when I read this.
I love Mally. I love Mally Beauty. But it is expected to see her doing a Disney Collection. REALLY? Wait, what just happened? I never expected such an interesting release from Mally Beauty. It seems like an odd marriage but that isn’t to say I’m not looking forward to what this collection will look like. Because I am, I REALLY am!
Mally isn’t alone this year as many other brands embrace Disney such as Besame who recently launched a Snow White Collection. Obviously Disney is play fast and furious with their trademark characters because most everyone has some sort of Disney branded release. Harvey’s Seatbelt Bags, LoungeFly, plenty of Box Lunch goodies, Torrid, everywhere you look some brand or department store is launching a Disney inspired selection of totes, makeup bags, t-shirts, and other accessories. Of course, the makeup world is no stranger to Disney though since Sephora, E.L.F., and many others have jumped on the bandwagon years ago.
But obviously, Disney is set for a come back this year and likely into 2018.
What do you expect to see from the Mally Beauty Frozen Collection?
See Mally’s tiny tease below!
LET IT GO, LET IT GO! We can’t hold back anymore! ❄️❄️❄️ We are FROZEN with excitement and thrilled to announce that Mally Beauty has teamed up with Disney to bring you a LIMITED EDITION collection, coming soon!! We will be posting more about this special collection on our @mallybeauty Instagram so stay tuned for further details! Xox