Revlon Photoready Insta-Filter Foundation ($17.99) is a new flawless finish foundation that launched with the Revlon Fall 2017 Collection. This is probably one of the more expensive drugstore foundations I’ve run into recently. $18 bucks for drugstore foundation? Can you say whoa? That’s pretty crazy….!
None the less, I decided to order it and check it out for myself as the “fresh faced, natural finish sounded promised.
Here’s my review and swatches.
Revlon Photoready Insta-Filter Foundation has mixed reviews out of the gate but I actually love it. It’s expensive yes, but totally worth the price in my opinion as it actually delivers on one of its main promises that being that it provided fresh faced, natural coverage. You see, I don’t require nor do I desire a face full of foundation. Whenever I watch youTube gurus or Instagram influencers applying layers and layers and layers of foundation I cringe. I don’t need that kind of coverage as I have clear, blemish-free skin that I like to breath. I prefer something natural, lightweight, and breathable with enough coverage to ease my dull complexion and brighten it up a bit and that’s exactly what Photoready Insta-Filter Foundation does.
This is formula contains an SPF 20 and promises medium, buildable coverage. I’d call it sheerer with close to medium coverage that does in fact build easily without caking or looking unnatural. Apparently it contains a high-def filter that acts to capture light to blur imperfections.
The foundation comes housed in a chunky barrel which an attached flat applicator for application. It holds 0.9 oz of product. A short twist at the bottom of the barrel releases the foundation into the sponge and allows you to apply it directly to your face. Most people will hate this packaging due to the sponge. It’s not exactly hygienic not to mention some people prefer a brush or even fingers for application. It cannot be removed unfortunately, so you’re stuck with it. The packaging is a lot like Estee Lauder Double Wear Nude Cushion Stick Radiant Makeup.
If you can get past the sponge you might just love the formula. It’s a lightweight fluid with a creamy texture that blends like a dream without adhering to drier areas. It’s lightly hydrating but not oily nor does it produce shine. Drier skin will likely benefit most from the light hydrating texture but oily skin should do fine with it as well if set with powder. It has a soft, comfortable satiny matte finish with a shorter wear of four to five hours when not set with powder. It does fade very, very fast but I didn’t experience oxidation. I find the texture reminds me a lot of my favorite It Cosmetics CC+ Veil Beauty Fluid Foundation.
It’s almost like a giant eraser because as soon as you swipe it on your skin is visibly more brighter and smoother. I read a review that mentioned streaking but I had no such issues. It applied smooth and even. It eased my dullness, brightened my complexion, and did gave me that “just washed my face” fresh look. I wish it wore longer but sadly, it’s the type of formula that wears away quickly.
I’d totally buy this again. The lightweight texture is wears beautifully on my skin and gives me natural coverage that makes my complexion appear brighter and fresh faced as promised. I wish it wore longer though! Those desiring fuller coverage might not love this as it does run sheerer but if you’re looking for light coverage that eases dullness and makes your already good skin look better this is for you.
I really liked this one and it’s a rarity I rave drugstore foundation but I’d recommend checking it out!