Found Full Coverage Concealer ($8.88) is one of several new Found Cosmetics products that launched at Walmart earlier this Fall. If you don’t know already, Found Cosmetics is Walmart’s new “natural beauty” makeup and skincare collection that contains over 100 different products for skin, face, eyes, lips, and cheeks that contain tried-and-true ingredients such as plant actives from around the world.
With a tempting price tag from $2 bucks to $15 this line seems quite affordable and pretty nice when presented in a well lit display at your local evil empire. During a recent trip to Walmart I took a quick look at the display and was deeply impressed with the offerings but I was in a rush so I settled on purchasing the Found Cosmetics Full Coverage Concealer. Because, hey, concealer is always a good place to start as far as I’m concerned.
But let’s just hope that rest of the Found Cosmetics Collection isn’t as bad as this concealer.
Found Full Coverage Concealer is a swivel up stick concealer that at a glance sort of reminded me of Hourglass Hidden Corrector Concealer. Maybe that’s one of the reasons I picked it up! Either that or we can settle in with the fact I’m obsessed with concealer.
At under $10 it seemed like an affordable drugstore concealer plus it apparently contains “good for you ingredients” such as Juniper Berry and Bilberry Extract.
Almost immediately upon removing the cap I noticed that they concealer had a dried look about it. It looked chalk on the slanted tip. I shrugged it off and decided to give it a whirl regardless. Big mistake! I should have kept my receipt and returned it. It is dry as hell. It dragged horribly on my skin and proved very, very difficult to blend out. If you have oily skin YOU MIGHT appreciate this formula but even with such a skin type I have my doubts anyone will enjoy using this.
This formula and texture brought me way back to the dark drugstore ages when the concealer selection available was always dry as hell and difficult to blend. This is a concealer that really sets back all the incredible advancement we’ve seen at the drugstore lately. I’m not sure if I got a bad batch or if this is just the way the formula is. I have hopes it was just the one I purchased because if it really is like this, well wow! Who thought putting this on the shelves was a good idea? It’s horrible.
It’s actually turned me off from trying anything else from the Found Cosmetics Collection.
Thanks but no thanks.
Anyone try anything from Found?
Tried this concealer?
Found Cosmetics is exclusively available at Walmart and Walmart.com.